Cape Town Tourism is an award-winning, internationally recognised Destination Marketing Organisation, showcasing the Mother City on a global stage. 🌍
Followers
271.7K
Following
1K
Total Posts
Engagement Rate
0.23%
Avg Likes
603
Avg Comments
Cape Town Tourism is a verified Travel brand based in South Africa. The account has built 271.7K followers on Instagram. Its posts sit across travel and business. Cape Town Tourism has shared 3,034 posts to date, currently around 2 posts a week. Posts average 603 likes and 23 comments, an engagement rate of 0.23%.
Lovecapetown is a Travel account whose 3,034 posts have grown a following of 271.7K on Instagram.
Compared with 977 other Travel accounts with 100K–1M followers in the InstME index, Lovecapetown's 0.23% engagement rate is in the bottom quarter (median: 0.92%).
One comment lands for every 26 likes, which reads as a healthy amount of conversation.
Lately Lovecapetown has been publishing about one post per week.
With 271.7K followers but only 1,010 accounts followed back, Lovecapetown shows the ratio of a well-established account.
Estimated sponsored-post value
$950–$1,800
Based on 271.7K followers and a 0.23% engagement rate, a single sponsored post by Lovecapetown is worth an estimated $950–$1,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators in South Africa, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Business
| Metric | Lovecapetown | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 0.92% |
| Average likes | 603 | 1,974 |
| Average comments | 23 | 53 |
| Posts per week | 1.51 | 0.73 |
Median values from 977 Travel accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Lovecapetown | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 1.02% |
| Average likes | 603 | 2,318 |
| Average comments | 23 | 50 |
| Posts per week | 1.51 | 0.97 |
Median values from 111 accounts in South Africa with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Cape Town Tourism is a verified travel brand based in South Africa on Instagram, with 271.7K followers.
Cape Town Tourism posts on Instagram as @lovecapetown.
Cape Town Tourism has 271,725 followers on Instagram (271.7K) as of Jul 15, 2026.
Cape Town Tourism's engagement rate is 0.23%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.92%) for Travel accounts with 100K–1M followers in the InstME index.
Posts by Cape Town Tourism average 603 likes and 23 comments.
Cape Town Tourism posts about 2 times per week on average.
Cape Town Tourism is registered as a business account on Instagram and is verified.
Cape Town Tourism is categorized as a travel and business account in the InstME index, based on the profile's bio and Instagram category across 3,034 posts.
Cape Town Tourism's profile places the account in South Africa. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
3,034
23
Posts / Week
1.51
Growth Score
4.6 / 100
Follower Ratio
269.0×
Engagement
6.75%
Yes. Cape Town Tourism carries the blue verified badge on Instagram.
A sponsored post from Cape Town Tourism is estimated at $950 to $1,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
