On Instagram, Lidl Romania is a verified Food brand based in Romania with an audience of 249.2K. The account has published 3,097 posts, currently around 1 post a week. Typical posts draw 1,543 likes and 20 comments, putting engagement at 0.63%.
Tracked in the InstME index, Lidlromania is a Food account with 249.2K followers and a back catalogue of 3,097 posts.
Lidlromania records a 0.63% engagement rate, below the median of 0.74% for the 1,551 Food accounts with 100K–1M followers tracked in the InstME index.
The like-to-comment split is roughly 76 to one, indicating an audience that mostly engages through likes.
Lidlromania currently publishes about one post per week.
InstME estimates 0% of Lidlromania's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Lidlromania keeps its following list short (175) relative to 249.2K followers, as established creators and brands tend to.
Estimated sponsored-post value
$870–$1,600
Based on 249.2K followers and a 0.63% engagement rate, a single sponsored post by Lidlromania is worth an estimated $870–$1,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Lidlromania | Cohort median |
|---|---|---|
| Engagement rate | 0.63% | 0.74% |
| Average likes | 1,543 | 1,665 |
| Average comments | 20 | 54 |
| Posts per week | 1.47 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Lidl Romania is a verified food brand based in Romania on Instagram, with 249.2K followers.
Lidl Romania posts on Instagram as @lidlromania.
Lidl Romania has 249,225 followers on Instagram (249.2K) as of Jul 11, 2026.
Lidl Romania's engagement rate is 0.63%, calculated from average likes and comments per post relative to followers. That is below the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by Lidl Romania average 1,543 likes and 20 comments.
Lidl Romania posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of Lidl Romania's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Bine ai venit pe pagina oficială Lidl România! ✨ Tag @lidlromania 🛒 Știi că merită.
Outreach This Creator For FreeTotal Posts
3,097
Avg Comments
20
More women than men · mostly 25–44
Typical for Food creators in Romania, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
723.5K
Engagement
0.66%
Lidl Romania is registered as a business account on Instagram and is verified.
Lidl Romania is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 3,097 posts.
Lidl Romania's profile places the account in Romania. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Lidl Romania carries the blue verified badge on Instagram.
A sponsored post from Lidl Romania is estimated at $870 to $1,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
