Author,Podcaster,Speaker,Coach #1 @nytimes 🎙️ 🎬 🫧 🧘♀️
Followers
18.6M
Following
6.2K
Total Posts
Engagement Rate
1.35%
Avg Likes
250,118
Avg Comments
Jay Shetty runs a verified Fitness creator account based in United States with 18.6M followers on Instagram. Jay Shetty has shared 9,804 posts to date, currently around 1 post a week. Engagement runs at 1.35%, or about 250,118 likes and 1,145 comments per post.
Jayshetty has built an audience of 18.6M followers on Instagram over 9,804 posts as a Fitness account.
Among 577 Fitness accounts with over 1M followers in the InstME index, Jayshetty's 1.35% engagement rate comes in below the median of 2.02%.
Comments arrive at about one per 218 likes, a sign of an audience that mostly engages through likes.
Lately Jayshetty has been publishing about one post per week.
The account follows just 6,154 others against 18.6M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$88,000–$160,000
Based on 18.6M followers and a 1.35% engagement rate, a single sponsored post by Jayshetty is worth an estimated $88,000–$160,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Fitness creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
| Metric | Jayshetty | Cohort median |
|---|---|---|
| Engagement rate | 1.35% | 2.02% |
| Average likes | 250,118 | 43,482 |
| Average comments | 1,145 | 547 |
| Posts per week | 1.42 | 0.42 |
Median values from 577 Fitness accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Jayshetty | Cohort median |
|---|---|---|
| Engagement rate | 1.35% | 1.06% |
| Average likes | 250,118 | 17,762 |
| Average comments | 1,145 | 320 |
| Posts per week | 1.42 | 0.28 |
Median values from 66 Fitness accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Jay Shetty is a verified fitness creator based in United States on Instagram, with 18.6M followers.
Jay Shetty posts on Instagram as @jayshetty.
Jay Shetty has 18,551,227 followers on Instagram (18.6M) as of Apr 27, 2026.
Jay Shetty's engagement rate is 1.35%, calculated from average likes and comments per post relative to followers. That is below the median of 2.02% for Fitness accounts with over 1M followers in the InstME index.
Posts by Jay Shetty average 250,118 likes and 1,145 comments.
Jay Shetty posts about 1 time per week on average.
Jay Shetty is registered as a creator account on Instagram and is verified.
Jay Shetty is categorized as a fitness account in the InstME index, based on the profile's bio and Instagram category across 9,804 posts.
Jay Shetty's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
9,804
1,145
Posts / Week
1.42
Growth Score
27 / 100
Follower Ratio
3014.5×
Engagement
0.37%
Yes. Jay Shetty carries the blue verified badge on Instagram.
A sponsored post from Jay Shetty is estimated at $88,000 to $160,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
