Singapore’s iconic shopping destination on Orchard Road. Find Your Autumn through curated fashion, beauty, wellness and dining experiences.
On Instagram, ION Orchard is a verified Fashion brand based in Singapore with an audience of 62K. The account posts mainly around fashion and beauty topics. The account has published 5,099 posts, currently less than one post a week. Posts average 24,895 likes and 45 comments, an engagement rate of 40.21%.
Tracked in the InstME index, Ion_orchard is a Fashion account with 62K followers and a back catalogue of 5,099 posts.
Against 7,395 Fashion accounts with 10K–100K followers in the InstME index, Ion_orchard's 40.21% engagement rate lands in the top quarter (median: 1.09%).
The like-to-comment split is roughly 554 to one, indicating an audience that mostly engages through likes.
Ion_orchard keeps a posting cadence of less than one post per week.
Estimated sponsored-post value
$870–$1,600
Based on 62K followers and a 40.21% engagement rate, a single sponsored post by Ion_orchard is worth an estimated $870–$1,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators in Singapore, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Beauty
| Metric | Ion_orchard | Cohort median |
|---|---|---|
| Engagement rate | 40.21% | 1.09% |
| Average likes | 24,895 | 243 |
| Average comments | 45 | 19 |
| Posts per week | 0.34 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Ion_orchard | Cohort median |
|---|---|---|
| Engagement rate | 40.21% | 0.79% |
| Average likes | 24,895 | 206 |
| Average comments | 45 | 7 |
| Posts per week | 0.34 | 0.84 |
Median values from 135 accounts in Singapore with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 11, 2026
ION Orchard is a verified fashion brand based in Singapore on Instagram, with 62K followers.
ION Orchard posts on Instagram as @ion_orchard.
ION Orchard has 62,027 followers on Instagram (62K) as of Sep 11, 2026.
ION Orchard's engagement rate is 40.21%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.09%) for Fashion accounts with 10K–100K followers in the InstME index.
Posts by ION Orchard average 24,895 likes and 45 comments.
ION Orchard posts less than once a week on average.
ION Orchard is registered as a business account on Instagram and is verified.
ION Orchard is categorized as a fashion and beauty account in the InstME index, based on the profile's bio and Instagram category across 5,099 posts.
ION Orchard's profile places the account in Singapore. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
45
Engagement
0.28%
Yes. ION Orchard carries the blue verified badge on Instagram.
A sponsored post from ION Orchard is estimated at $870 to $1,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
