Your source for South African Dining and Kitchen Inspiration. Shop our furniture here 👇
Outreach This Creator For FreeFollowers
32.7K
Following
315
Total Posts
Engagement Rate
0.21%
Avg Likes
65
Avg Comments
Reaching 32.7K followers on Instagram, HoutHakker. is a Home & DIY brand based in South Africa. Content spans home & diy and food. HoutHakker. has shared 560 posts to date, currently around 1 post a week. Engagement runs at 0.21%, or about 65 likes and 4 comments per post.
Tracked in the InstME index, Houthakkershop is a Home & DIY account with 32.7K followers and a back catalogue of 560 posts.
Against 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, Houthakkershop's 0.21% engagement rate lands in the bottom quarter (median: 0.75%).
Followers leave about one comment for every 18 likes, an unusually discussion-heavy audience.
Houthakkershop currently publishes about one post per week.
Houthakkershop keeps its following list short (315) relative to 32.7K followers, as established creators and brands tend to.
Estimated sponsored-post value
$110–$210
Based on 32.7K followers and a 0.21% engagement rate, a single sponsored post by Houthakkershop is worth an estimated $110–$210. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in South Africa, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Food
| Metric | Houthakkershop | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 0.75% |
| Average likes | 65 | 200 |
| Average comments | 4 | 9 |
| Posts per week | 1.42 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Houthakkershop | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 0.92% |
| Average likes | 65 | 241 |
| Average comments | 4 | 13 |
| Posts per week | 1.42 | 0.61 |
Median values from 449 accounts in South Africa with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 16, 2026
HoutHakker. is a home & diy brand based in South Africa on Instagram, with 32.7K followers.
HoutHakker. posts on Instagram as @houthakkershop.
HoutHakker. has 32,674 followers on Instagram (32.7K) as of Jul 16, 2026.
HoutHakker.'s engagement rate is 0.21%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by HoutHakker. average 65 likes and 4 comments.
HoutHakker. posts about 1 time per week on average.
HoutHakker. is registered as a business account on Instagram.
HoutHakker. is categorized as a home & diy and food account in the InstME index, based on the profile's bio and Instagram category across 560 posts.
HoutHakker.'s profile places the account in South Africa. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
560
4
Posts / Week
1.42
Growth Score
4.2 / 100
Follower Ratio
103.7×
Engagement
1.38%
A sponsored post from HoutHakker. is estimated at $110 to $210. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
