Basketball Lifestyle Sportswear Backpacks & Accessories
Followers
418.2K
Following
704
Total Posts
Engagement Rate
0.01%
Avg Likes
25
Avg Comments
Reaching 418.2K followers on Instagram, Hoop Culture is a verified Sports brand based in United States. Its posts sit across sports and lifestyle. The account has published 1,892 posts, currently less than one post a week. Typical posts draw 25 likes and 9 comments, putting engagement at 0.01%.
On Instagram, Hoopculture runs a Sports account that has published 1,892 posts and gathered 418.2K followers.
For Sports accounts with 100K–1M followers, Hoopculture's 0.01% engagement rate is in the bottom quarter (median: 1.48%), a read from 319 accounts in the InstME index.
For roughly every 3 likes there is one comment, an unusually discussion-heavy audience.
Hoopculture currently publishes less than one post per week.
InstME estimates 40% of Hoopculture's followers are low-quality or inactive, for an audience-quality score of 52/100, a mixed signal worth reviewing before partnering.
Hoopculture follows only 704 accounts while being followed by 418.2K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,500–$2,700
Based on 418.2K followers and a 0.01% engagement rate, a single sponsored post by Hoopculture is worth an estimated $1,500–$2,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~40% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Hoopculture | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 1.48% |
| Average likes | 25 | 4,134 |
| Average comments | 9 | 59 |
| Posts per week | 0.14 | 1.53 |
Median values from 319 Sports accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Hoopculture | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 1% |
| Average likes | 25 | 2,552 |
| Average comments | 9 | 30 |
| Posts per week | 0.14 | 1.22 |
Median values from 50 Sports accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Hoop Culture is a verified sports brand based in United States on Instagram, with 418.2K followers.
Hoop Culture posts on Instagram as @hoopculture.
Hoop Culture has 418,159 followers on Instagram (418.2K) as of Jul 15, 2026.
Hoop Culture's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.48%) for Sports accounts with 100K–1M followers in the InstME index.
Posts by Hoop Culture average 25 likes and 9 comments.
Hoop Culture posts less than once a week on average.
InstME's audience-quality analysis estimates about 40% of Hoop Culture's followers are low-quality or inactive, giving an audience-quality score of 52/100.
Hoop Culture is registered as a business account on Instagram and is verified.
Hoop Culture is categorized as a sports and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,892 posts.
1,892
9
Posts / Week
0.14
Growth Score
0.2 / 100
ER Rank
1th
Predominantly men · mostly 18–34
Typical for Sports creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
Secondary: Lifestyle
Engagement
0.99%
Hoop Culture's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Hoop Culture carries the blue verified badge on Instagram.
A sponsored post from Hoop Culture is estimated at $1,500 to $2,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
