Home Bargains is a verified Home & DIY brand, with 1.2M followers on Instagram. To date Home Bargains has posted 5,609 times, currently around 6 posts a week. Posts average 1,943 likes and 67 comments, an engagement rate of 0.17%.
Homebargains operates a Home & DIY account on Instagram, pairing 1.2M followers with 5,609 posts.
Against 110 Home & DIY accounts with over 1M followers in the InstME index, Homebargains's 0.17% engagement rate lands below the median of 0.38%.
Followers leave about one comment for every 29 likes, a healthy amount of conversation.
In recent weeks Homebargains has kept to about 6 posts per week.
Homebargains keeps its following list short (397) relative to 1.2M followers, as established creators and brands tend to.
Estimated sponsored-post value
$4,300–$7,900
Based on 1.2M followers and a 0.17% engagement rate, a single sponsored post by Homebargains is worth an estimated $4,300–$7,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Homebargains | Cohort median |
|---|---|---|
| Engagement rate | 0.17% | 0.38% |
| Average likes | 1,943 | 13,700 |
| Average comments | 67 | 139 |
| Posts per week | 6.46 | 4.31 |
Median values from 110 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
Home Bargains is a verified home & diy brand on Instagram, with 1.2M followers.
Home Bargains posts on Instagram as @homebargains.
Home Bargains has 1,217,374 followers on Instagram (1.2M) as of Jul 15, 2026.
Home Bargains's engagement rate is 0.17%, calculated from average likes and comments per post relative to followers. That is below the median of 0.38% for Home & DIY accounts with over 1M followers in the InstME index.
Posts by Home Bargains average 1,943 likes and 67 comments.
Home Bargains posts about 6 times per week on average.
Home Bargains is registered as a business account on Instagram and is verified.
Home Bargains is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 5,609 posts.
Yes. Home Bargains carries the blue verified badge on Instagram.
Total Posts
5,609
Avg Comments
67
Engagement
0%
A sponsored post from Home Bargains is estimated at $4,300 to $7,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
