Professional Makeup Artist | Brows | Bridal |Glam | Fashion Designer Founder of Heidi D. Cosmetics @thebeautyclubdetroit
Heidi D. is a Beauty brand based in United States. The account has built 55.9K followers on Instagram. Content spans beauty and art. Heidi D. has shared 4,271 posts to date, currently less than one post a week. Posts average 193 likes and 41 comments, an engagement rate of 0.42%.
The Beauty account Heididcosmetics has posted 4,271 times on Instagram and drawn 55.9K followers.
Heididcosmetics's 0.42% engagement rate is below the median of 0.57% among Beauty accounts with 10K–100K followers, measured across 5,414 accounts in the InstME index.
One comment lands for every 5 likes, which reads as an unusually discussion-heavy audience.
Recent posting activity averages less than one post per week.
Estimated sponsored-post value
$200–$360
Based on 55.9K followers and a 0.42% engagement rate, a single sponsored post by Heididcosmetics is worth an estimated $200–$360. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Art
| Metric | Heididcosmetics | Cohort median |
|---|---|---|
| Engagement rate | 0.42% | 0.57% |
| Average likes | 193 | 134 |
| Average comments | 41 | 12 |
| Posts per week | 0.08 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Heididcosmetics | Cohort median |
|---|---|---|
| Engagement rate | 0.42% | 0.51% |
| Average likes | 193 | 91 |
| Average comments | 41 | 10 |
| Posts per week | 0.08 | 0.44 |
Median values from 1,005 Beauty accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 20, 2026
Heidi D. is a beauty brand based in United States on Instagram, with 55.9K followers.
Heidi D. posts on Instagram as @heididcosmetics.
Heidi D. has 55,889 followers on Instagram (55.9K) as of Sep 20, 2026.
Heidi D.'s engagement rate is 0.42%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Heidi D. average 193 likes and 41 comments.
Heidi D. posts less than once a week on average.
Heidi D. is registered as a business account on Instagram.
Heidi D. is categorized as a beauty and art account in the InstME index, based on the profile's bio and Instagram category across 4,271 posts.
Heidi D.'s profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
4,271
Avg Comments
41
Engagement
0.05%
A sponsored post from Heidi D. is estimated at $200 to $360. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
