Heather Houston is a verified Beauty brand based in United States, with 58.3K followers on Instagram. Its posts sit across beauty and lifestyle. The account has published 4,096 posts, currently less than one post a week. Typical posts draw 565 likes and 74 comments, putting engagement at 1.1%.
Heather.houston_ shows up in the InstME index as a Beauty account, 58.3K followers, 4,096 posts.
Heather.houston_ has an engagement rate of 1.1%, which is above the median of 0.57% for Beauty accounts with 10K–100K followers, based on 5,414 accounts in the InstME index.
At one comment per 8 likes, the ratio points to an unusually discussion-heavy audience.
Heather.houston_ currently publishes less than one post per week.
Estimated sponsored-post value
$220–$420
Based on 58.3K followers and a 1.1% engagement rate, a single sponsored post by Heather.houston_ is worth an estimated $220–$420. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Lifestyle
| Metric | Heather.houston_ | Cohort median |
|---|---|---|
| Engagement rate | 1.1% | 0.57% |
| Average likes | 565 | 134 |
| Average comments | 74 | 12 |
| Posts per week | 0.11 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Heather.houston_ | Cohort median |
|---|---|---|
| Engagement rate | 1.1% | 0.51% |
| Average likes | 565 | 91 |
| Average comments | 74 | 10 |
| Posts per week | 0.11 | 0.44 |
Median values from 1,005 Beauty accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 8, 2026
Heather Houston is a verified beauty brand based in United States on Instagram, with 58.3K followers.
Heather Houston posts on Instagram as @heather.houston_.
Heather Houston has 58,271 followers on Instagram (58.3K) as of Sep 8, 2026.
Heather Houston's engagement rate is 1.1%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Heather Houston average 565 likes and 74 comments.
Heather Houston posts less than once a week on average.
Heather Houston is registered as a business account on Instagram and is verified.
Heather Houston is categorized as a beauty and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 4,096 posts.
Heather Houston's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
74
Engagement
89.22%
Yes. Heather Houston carries the blue verified badge on Instagram.
A sponsored post from Heather Houston is estimated at $220 to $420. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
