Hell's Kitchen’s favorite neighborhood gay bar! 🍸 Open at 2PM. Half-price drinks til 8. Our sister bars: @piecesbar @playhousebarnyc & @balconsalonnyc
Outreach This Creator For FreeFollowers
18.3K
Following
69
Total Posts
Engagement Rate
0.79%
Avg Likes
142
Avg Comments
Hardware Bar runs a Food brand account with 18.3K followers on Instagram. Content spans food and beauty. Hardware Bar has shared 2,425 posts to date, currently around 1 post a week. Engagement runs at 0.79%, or about 142 likes and 2 comments per post.
The Food account Hardwarebarnyc has posted 2,425 times on Instagram and drawn 18.3K followers.
Among 7,981 Food accounts with 10K–100K followers in the InstME index, Hardwarebarnyc's 0.79% engagement rate comes in above the median of 0.75%.
Roughly one in 65 likes comes with a comment, an audience that mostly engages through likes.
Hardwarebarnyc's videos draw about 3.9K views each, around 22% of its followers per post.
Hardwarebarnyc's output runs to about one post per week.
At 94/100 on audience quality, Hardwarebarnyc carries an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
The account follows just 69 others against 18.3K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$64–$120
Based on 18.3K followers and a 0.79% engagement rate, a single sponsored post by Hardwarebarnyc is worth an estimated $64–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Hardwarebarnyc | Cohort median |
|---|---|---|
| Engagement rate | 0.79% | 0.75% |
| Average likes | 142 | 177 |
| Average comments | 2 | 10 |
| Posts per week | 1.08 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 12, 2026
Hardware Bar is a food brand on Instagram, with 18.3K followers.
Hardware Bar posts on Instagram as @hardwarebarnyc.
Hardware Bar has 18,275 followers on Instagram (18.3K) as of Jul 12, 2026.
Hardware Bar's engagement rate is 0.79%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Hardware Bar average 142 likes and 2 comments.
Hardware Bar posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 5% of Hardware Bar's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Hardware Bar is registered as a business account on Instagram.
Hardware Bar is categorized as a food and beauty account in the InstME index, based on the profile's bio and Instagram category across 2,425 posts.
2,425
2
Avg Views
3,930
Posts / Week
1.08
Growth Score
15.8 / 100
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Beauty
54.4K
Engagement
0.08%
A sponsored post from Hardware Bar is estimated at $64 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
