Bringing you news on FIFA and celebrating how football brings people together all over the world.
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8.2M
Following
323
Total Posts
Engagement Rate
0.47%
Avg Likes
34,407
Avg Comments
Reaching 8.2M followers on Instagram, Fifa is a verified Sports brand. To date Fifa has posted 3,791 times, currently around 2 posts a week. Engagement runs at 0.47%, or about 34,407 likes and 4,425 comments per post.
Fifa shows up in the InstME index as a Sports account, 8.2M followers, 3,791 posts.
Fifa has an engagement rate of 0.47%, which is below the median of 1.05% for Sports accounts with over 1M followers, based on 107 accounts in the InstME index.
At one comment per 8 likes, the ratio points to an unusually discussion-heavy audience.
Fifa currently publishes about 2 posts per week.
Fifa follows only 323 accounts while being followed by 8.2M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$29,000–$53,000
Based on 8.2M followers and a 0.47% engagement rate, a single sponsored post by Fifa is worth an estimated $29,000–$53,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Sports creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
| Metric | Fifa | Cohort median |
|---|---|---|
| Engagement rate | 0.47% | 1.05% |
| Average likes | 34,407 | 29,326 |
| Average comments | 4,425 | 353 |
| Posts per week | 2.47 | 2.24 |
Median values from 107 Sports accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Fifa is a verified sports brand on Instagram, with 8.2M followers.
Fifa has 8,186,496 followers on Instagram (8.2M) as of Jul 15, 2026.
Fifa's engagement rate is 0.47%, calculated from average likes and comments per post relative to followers. That is below the median of 1.05% for Sports accounts with over 1M followers in the InstME index.
Posts by Fifa average 34,407 likes and 4,425 comments.
Fifa posts about 2 times per week on average.
Fifa is registered as a business account on Instagram and is verified.
Fifa is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 3,791 posts.
Yes. Fifa carries the blue verified badge on Instagram.
A sponsored post from Fifa is estimated at $29,000 to $53,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
3,791
4,425
Posts / Week
2.47
Growth Score
9.4 / 100
Follower Ratio
25345.2×
Engagement
4.46%
