Bringing you news on FIFA and celebrating how football brings people together all over the world.
Outreach This Creator For FreeReaching 8.2M followers on Instagram, Fifa is a verified Sports brand. To date Fifa has posted 3,791 times, currently around 2 posts a week. Engagement runs at 0.47%, or about 34,407 likes and 4,425 comments per post.
Fifa shows up in the InstME index as a Sports account, 8.2M followers, 3,791 posts.
Fifa has an engagement rate of 0.47%, which is below the median of 1.05% for Sports accounts with over 1M followers, based on 107 accounts in the InstME index.
At one comment per 8 likes, the ratio points to an unusually discussion-heavy audience.
Fifa currently publishes about 2 posts per week.
InstME estimates 0% of Fifa's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Fifa follows only 323 accounts while being followed by 8.2M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$29,000–$53,000
Based on 8.2M followers and a 0.47% engagement rate, a single sponsored post by Fifa is worth an estimated $29,000–$53,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Fifa | Cohort median |
|---|---|---|
| Engagement rate | 0.47% | 1.05% |
| Average likes | 34,407 | 29,326 |
| Average comments | 4,425 | 353 |
| Posts per week | 2.47 | 2.24 |
Median values from 107 Sports accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Fifa is a verified sports brand on Instagram, with 8.2M followers.
Fifa has 8,186,496 followers on Instagram (8.2M) as of Jul 15, 2026.
Fifa's engagement rate is 0.47%, calculated from average likes and comments per post relative to followers. That is below the median of 1.05% for Sports accounts with over 1M followers in the InstME index.
Posts by Fifa average 34,407 likes and 4,425 comments.
Fifa posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Fifa's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Fifa is registered as a business account on Instagram and is verified.
Fifa is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 3,791 posts.
Yes. Fifa carries the blue verified badge on Instagram.
Total Posts
3,791
Avg Comments
4,425
Predominantly men · mostly 18–34
Typical for Sports creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
Engagement
0%
A sponsored post from Fifa is estimated at $29,000 to $53,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
