🇩🇪⚽️ The #Bundesliga's official Instagram account. #FootballAsItsMeantToBe
Followers
16.8M
Following
1K
Total Posts
Engagement Rate
0.04%
Avg Likes
7,377
Avg Comments
Reaching 16.8M followers on Instagram, Bundesliga is a verified Instagram creator based in Germany. To date Bundesliga has posted 51,004 times, currently around 6 posts a week. Posts average 7,377 likes and 39 comments, an engagement rate of 0.04%.
Bundesliga shows up in the InstME index as a creator account, 16.8M followers, 51,004 posts.
A post from Bundesliga usually lands 7,377 likes and 39 comments, near one interaction for every 2,269 followers.
The like-to-comment split is roughly 191 to one, indicating an audience that mostly engages through likes.
Bundesliga keeps a posting cadence of about 6 posts per week.
Bundesliga follows only 1,047 accounts while being followed by 16.8M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$59,000–$110,000
Based on 16.8M followers and a 0.04% engagement rate, a single sponsored post by Bundesliga is worth an estimated $59,000–$110,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Bundesliga | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 1.02% |
| Average likes | 7,377 | 25,711 |
| Average comments | 39 | 376 |
| Posts per week | 6.46 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bundesliga | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 0.76% |
| Average likes | 7,377 | 18,062 |
| Average comments | 39 | 266 |
| Posts per week | 6.46 | 2.28 |
Median values from 69 accounts in Germany with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
Bundesliga is a verified Instagram creator based in Germany on Instagram, with 16.8M followers.
Bundesliga has 16,828,550 followers on Instagram (16.8M) as of Jul 15, 2026.
Bundesliga's engagement rate is 0.04%, calculated from average likes and comments per post relative to followers.
Posts by Bundesliga average 7,377 likes and 39 comments.
Bundesliga posts about 6 times per week on average.
Bundesliga is registered as a creator account on Instagram and is verified.
Bundesliga's profile places the account in Germany. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Bundesliga carries the blue verified badge on Instagram.
A sponsored post from Bundesliga is estimated at $59,000 to $110,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
51,004
39
Posts / Week
6.46
Growth Score
0.8 / 100
Follower Ratio
16073.1×
Engagement
0.93%
