The Blonde Bob Fragrance • Beauty • Style TikTok & YouTube: @erinlutzscents ✉️ 📍ATL 👇🏻Codes & links below!👇🏻
Followers
8.4K
Following
964
Total Posts
Engagement Rate
1.18%
Avg Likes
92
Avg Comments
Erin Lutz Scents runs a verified Beauty creator account with 8.4K followers on Instagram. Content spans beauty and fashion. The account has published 340 posts, currently around 11 posts a week. Typical posts draw 92 likes and 7 comments, putting engagement at 1.18%.
As a Beauty account, Erinlutzscents reaches 8.4K followers on Instagram across 340 published posts.
Among 4,078 Beauty accounts with 1K–10K followers in the InstME index, Erinlutzscents's 1.18% engagement rate comes in below the median of 3.02%.
One comment lands for every 14 likes, which reads as an unusually discussion-heavy audience.
Lately Erinlutzscents has been publishing about 11 posts per week, more than one per day.
Estimated sponsored-post value
$35–$64
Based on 8.4K followers and a 1.18% engagement rate, a single sponsored post by Erinlutzscents is worth an estimated $35–$64. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Fashion
| Metric | Erinlutzscents | Cohort median |
|---|---|---|
| Engagement rate | 1.18% | 3.02% |
| Average likes | 92 | 79 |
| Average comments | 7 | 9 |
| Posts per week | 10.75 | 0.26 |
Median values from 4,078 Beauty accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Erin Lutz Scents is a verified beauty creator on Instagram, with 8.4K followers.
Erin Lutz Scents posts on Instagram as @erinlutzscents.
Erin Lutz Scents has 8,360 followers on Instagram (8.4K) as of Apr 23, 2026.
Erin Lutz Scents's engagement rate is 1.18%, calculated from average likes and comments per post relative to followers. That is below the median of 3.02% for Beauty accounts with 1K–10K followers in the InstME index.
Posts by Erin Lutz Scents average 92 likes and 7 comments.
Erin Lutz Scents posts about 11 times per week on average.
Erin Lutz Scents is registered as a creator account on Instagram and is verified.
Erin Lutz Scents is categorized as a beauty and fashion account in the InstME index, based on the profile's bio and Instagram category across 340 posts.
Yes. Erin Lutz Scents carries the blue verified badge on Instagram.
340
7
Posts / Week
10.75
Growth Score
23.6 / 100
Follower Ratio
8.7×
Engagement
0.5%
A sponsored post from Erin Lutz Scents is estimated at $35 to $64. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
