BRIDAL WORK at @ericasbridal Nano work at @ericasnano • Makeup Artist by @aofmakeup • 2 Masterclasses with @makeupbymario
Outreach This Creator For FreeOn Instagram, Érica Sousa is a Beauty brand based in Portugal with an audience of 19.2K. The account posts mainly around beauty and music topics. To date Érica Sousa has posted 697 times, currently around 1 post a week. Engagement runs at 2.4%, or about 447 likes and 13 comments per post.
On Instagram, Ericasmakeup runs a Beauty account that has published 697 posts and gathered 19.2K followers.
For Beauty accounts with 10K–100K followers, Ericasmakeup's 2.4% engagement rate is in the top quarter (median: 0.57%), a read from 5,414 accounts in the InstME index.
For roughly every 36 likes there is one comment, a healthy amount of conversation.
Ericasmakeup currently publishes about one post per week.
Estimated sponsored-post value
$160–$300
Based on 19.2K followers and a 2.4% engagement rate, a single sponsored post by Ericasmakeup is worth an estimated $160–$300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in Portugal, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Music
| Metric | Ericasmakeup | Cohort median |
|---|---|---|
| Engagement rate | 2.4% | 0.57% |
| Average likes | 447 | 134 |
| Average comments | 13 | 12 |
| Posts per week | 1.33 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Ericasmakeup | Cohort median |
|---|---|---|
| Engagement rate | 2.4% | 1.13% |
| Average likes | 447 | 244 |
| Average comments | 13 | 11 |
| Posts per week | 1.33 | 0.74 |
Median values from 243 accounts in Portugal with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 6, 2026
Érica Sousa is a beauty brand based in Portugal on Instagram, with 19.2K followers.
Érica Sousa posts on Instagram as @ericasmakeup.
Érica Sousa has 19,168 followers on Instagram (19.2K) as of Sep 6, 2026.
Érica Sousa's engagement rate is 2.4%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Érica Sousa average 447 likes and 13 comments.
Érica Sousa posts about 1 time per week on average.
Érica Sousa is registered as a business account on Instagram.
Érica Sousa is categorized as a beauty and music account in the InstME index, based on the profile's bio and Instagram category across 697 posts.
Érica Sousa's profile places the account in Portugal. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
13
Engagement
4.26%
A sponsored post from Érica Sousa is estimated at $160 to $300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
