BRIDAL WORK at @ericasbridal Nano work at @ericasnano • Makeup Artist by @aofmakeup • 2 Masterclasses with @makeupbymario
On Instagram, Érica Sousa is a Beauty brand based in Portugal with an audience of 19.2K. The account posts mainly around beauty and music topics. To date Érica Sousa has posted 697 times, currently around 1 post a week. Engagement runs at 2.4%, or about 447 likes and 13 comments per post.
On Instagram, Ericasmakeup runs a Beauty account that has published 697 posts and gathered 19.2K followers.
For Beauty accounts with 10K–100K followers, Ericasmakeup's 2.4% engagement rate is in the top quarter (median: 0.57%), a read from 5,414 accounts in the InstME index.
For roughly every 36 likes there is one comment, a healthy amount of conversation.
Ericasmakeup currently publishes about one post per week.
Estimated sponsored-post value
$160–$300
Based on 19.2K followers and a 2.4% engagement rate, a single sponsored post by Ericasmakeup is worth an estimated $160–$300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in Portugal, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Music
| Metric | Ericasmakeup | Cohort median |
|---|---|---|
| Engagement rate | 2.4% | 0.57% |
| Average likes | 447 | 134 |
| Average comments | 13 | 12 |
| Posts per week | 1.33 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Ericasmakeup | Cohort median |
|---|---|---|
| Engagement rate | 2.4% | 1.13% |
| Average likes | 447 | 244 |
| Average comments | 13 | 11 |
| Posts per week | 1.33 | 0.74 |
Median values from 243 accounts in Portugal with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 6, 2026
Érica Sousa is a beauty brand based in Portugal on Instagram, with 19.2K followers.
Érica Sousa posts on Instagram as @ericasmakeup.
Érica Sousa has 19,168 followers on Instagram (19.2K) as of Sep 6, 2026.
Érica Sousa's engagement rate is 2.4%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Érica Sousa average 447 likes and 13 comments.
Érica Sousa posts about 1 time per week on average.
Érica Sousa is registered as a business account on Instagram.
Érica Sousa is categorized as a beauty and music account in the InstME index, based on the profile's bio and Instagram category across 697 posts.
Total Posts
697
Avg Comments
13
Engagement
4.26%
Érica Sousa's profile places the account in Portugal. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Érica Sousa is estimated at $160 to $300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
