On Instagram, Rotten is a verified Food brand with an audience of 82.8K. To date Rotten has posted 253 times, currently less than one post a week. Typical posts draw 393 likes and 54 comments, putting engagement at 0.54%.
Eatrotten's Instagram presence spans 253 posts and 82.8K followers, profiling it as a Food account.
Eatrotten has an engagement rate of 0.54%, which is below the median of 0.75% for Food accounts with 10K–100K followers, based on 7,981 accounts in the InstME index.
The audience comments once per 7 likes on average, an unusually discussion-heavy audience.
In recent weeks Eatrotten has kept to less than one post per week.
Estimated sponsored-post value
$290–$540
Based on 82.8K followers and a 0.54% engagement rate, a single sponsored post by Eatrotten is worth an estimated $290–$540. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Eatrotten | Cohort median |
|---|---|---|
| Engagement rate | 0.54% | 0.75% |
| Average likes | 393 | 177 |
| Average comments | 54 | 10 |
| Posts per week | 0.16 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Rotten is a verified food brand on Instagram, with 82.8K followers.
Rotten posts on Instagram as @eatrotten.
Rotten has 82,815 followers on Instagram (82.8K) as of Jul 13, 2026.
Rotten's engagement rate is 0.54%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Rotten average 393 likes and 54 comments.
Rotten posts less than once a week on average.
Rotten is registered as a business account on Instagram and is verified.
Rotten is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 253 posts.
Total Posts
253
Avg Comments
54
Engagement
1.06%
Yes. Rotten carries the blue verified badge on Instagram.
A sponsored post from Rotten is estimated at $290 to $540. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.