Welcome to the number one beauty destination of Europe! Deel jouw beauty met #mydouglasbe💄
Outreach This Creator For FreeFollowers
42.6K
Following
347
Total Posts
Engagement Rate
0.7%
Avg Likes
294
Avg Comments
DOUGLAS runs a Beauty brand account with 42.6K followers on Instagram. Content spans beauty and travel. To date DOUGLAS has posted 3,852 times, currently around 10 posts a week. Engagement runs at 0.7%, or about 294 likes and 6 comments per post.
Douglas_belgium is a Beauty account whose 3,852 posts have grown a following of 42.6K on Instagram.
Benchmarked against 5,414 Beauty accounts with 10K–100K followers, Douglas_belgium posts a 0.7% engagement rate that is above the median of 0.57%.
Followers weigh in with a comment about every 48 likes, a healthy amount of conversation.
Posting frequency for Douglas_belgium sits at about 10 posts per week, more than one per day.
Douglas_belgium comes in at 94/100 for audience quality, with 5% of followers estimated low-quality or inactive, a strong signal of genuine reach.
With 42.6K followers but only 347 accounts followed back, Douglas_belgium shows the ratio of a well-established account.
Estimated sponsored-post value
$150–$280
Based on 42.6K followers and a 0.7% engagement rate, a single sponsored post by Douglas_belgium is worth an estimated $150–$280. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Douglas_belgium | Cohort median |
|---|---|---|
| Engagement rate | 0.7% | 0.57% |
| Average likes | 294 | 134 |
| Average comments | 6 | 12 |
| Posts per week | 9.51 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
DOUGLAS is a beauty brand on Instagram, with 42.6K followers.
DOUGLAS posts on Instagram as @douglas_belgium.
DOUGLAS has 42,583 followers on Instagram (42.6K) as of Jul 15, 2026.
DOUGLAS's engagement rate is 0.7%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by DOUGLAS average 294 likes and 6 comments.
DOUGLAS posts about 10 times per week on average.
InstME's audience-quality analysis estimates about 5% of DOUGLAS's followers are low-quality or inactive, giving an audience-quality score of 94/100.
DOUGLAS is registered as a business account on Instagram.
DOUGLAS is categorized as a beauty and travel account in the InstME index, based on the profile's bio and Instagram category across 3,852 posts.
3,852
6
Posts / Week
9.51
Growth Score
14 / 100
ER Rank
40th
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Travel
Engagement
0.06%
A sponsored post from DOUGLAS is estimated at $150 to $280. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
