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Outreach This Creator For FreeFollowers
12.9K
Following
1.8K
Total Posts
Engagement Rate
1.01%
Avg Likes
122
Avg Comments
On Instagram, DIARY directory is a Fashion brand with an audience of 12.9K. Its posts sit across fashion and beauty. To date DIARY directory has posted 2,709 times, currently around 2 posts a week. Engagement runs at 1.01%, or about 122 likes and 8 comments per post.
Diarydirectory's Instagram presence spans 2,709 posts and 12.9K followers, profiling it as a Fashion account.
Diarydirectory has an engagement rate of 1.01%, which is below the median of 1.09% for Fashion accounts with 10K–100K followers, based on 7,395 accounts in the InstME index.
For roughly every 15 likes there is one comment, an unusually discussion-heavy audience.
Diarydirectory currently publishes about one post per week.
Estimated sponsored-post value
$46–$85
Based on 12.9K followers and a 1.01% engagement rate, a single sponsored post by Diarydirectory is worth an estimated $46–$85. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Beauty
| Metric | Diarydirectory | Cohort median |
|---|---|---|
| Engagement rate | 1.01% | 1.09% |
| Average likes | 122 | 243 |
| Average comments | 8 | 19 |
| Posts per week | 1.87 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
DIARY directory is a fashion brand on Instagram, with 12.9K followers.
DIARY directory posts on Instagram as @diarydirectory.
DIARY directory has 12,931 followers on Instagram (12.9K) as of Apr 5, 2026.
DIARY directory's engagement rate is 1.01%, calculated from average likes and comments per post relative to followers. That is below the median of 1.09% for Fashion accounts with 10K–100K followers in the InstME index.
Posts by DIARY directory average 122 likes and 8 comments.
DIARY directory posts about 2 times per week on average.
DIARY directory is registered as a business account on Instagram.
DIARY directory is categorized as a fashion and beauty account in the InstME index, based on the profile's bio and Instagram category across 2,709 posts.
A sponsored post from DIARY directory is estimated at $46 to $85. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,709
8
Posts / Week
1.87
Growth Score
20.2 / 100
Follower Ratio
7.3×
Engagement
1.43%