Former forward for @kentuckymbb Professional basketball player for Above average husband/father Jerry Thomas Member
Followers
42.4K
Following
1.5K
Total Posts
Engagement Rate
7.06%
Avg Likes
2,937
Avg Comments
Derek Willis is a verified Sports brand on Instagram, tracked in the InstME index with 42.4K followers. To date Derek Willis has posted 586 times, currently less than one post a week. Posts average 2,937 likes and 61 comments, an engagement rate of 7.06%.
Counting 42.4K followers and 586 posts, Derekxwillis sits in the InstME index as a Sports account.
Compared with 736 other Sports accounts with 10K–100K followers in the InstME index, Derekxwillis's 7.06% engagement rate is above the median of 2.56%.
Comments arrive at about one per 49 likes, a sign of a healthy amount of conversation.
Lately Derekxwillis has been publishing less than one post per week.
Estimated sponsored-post value
$590–$1,100
Based on 42.4K followers and a 7.06% engagement rate, a single sponsored post by Derekxwillis is worth an estimated $590–$1,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Sports creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
| Metric | Derekxwillis | Cohort median |
|---|---|---|
| Engagement rate | 7.06% | 2.56% |
| Average likes | 2,937 | 781 |
| Average comments | 61 | 19 |
| Posts per week | 0.12 | 0.66 |
Median values from 736 Sports accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 11, 2026
Derek Willis is a verified sports brand on Instagram, with 42.4K followers.
Derek Willis posts on Instagram as @derekxwillis.
Derek Willis has 42,442 followers on Instagram (42.4K) as of Jul 11, 2026.
Derek Willis's engagement rate is 7.06%, calculated from average likes and comments per post relative to followers. That is above the median of 2.56% for Sports accounts with 10K–100K followers in the InstME index.
Posts by Derek Willis average 2,937 likes and 61 comments.
Derek Willis posts less than once a week on average.
Derek Willis is registered as a business account on Instagram and is verified.
Derek Willis is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 586 posts.
Yes. Derek Willis carries the blue verified badge on Instagram.
586
61
Posts / Week
0.12
Growth Score
100 / 100
Follower Ratio
28.9×
Engagement
1.36%
A sponsored post from Derek Willis is estimated at $590 to $1,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
