Official Instagram account for Kentucky men’s basketball. Eight-time NCAA National Champion. The all-time leader in college basketball wins.
Followers
564.9K
Following
610
Total Posts
Engagement Rate
0.94%
Avg Likes
5,188
Avg Comments
Kentucky Men's Basketball runs a verified Education brand account with 564.9K followers on Instagram. Its posts sit across education and sports. To date Kentucky Men's Basketball has posted 16,693 times, currently less than one post a week. Engagement runs at 0.94%, or about 5,188 likes and 112 comments per post.
Kentuckymbb is an Education account on Instagram with 564.9K followers and 16,693 published posts.
Compared with 235 other Education accounts with 100K–1M followers in the InstME index, Kentuckymbb's 0.94% engagement rate is below the median of 1.11%.
One comment lands for every 46 likes, which reads as a healthy amount of conversation.
Lately Kentuckymbb has been publishing less than one post per week.
With 564.9K followers but only 610 accounts followed back, Kentuckymbb shows the ratio of a well-established account.
Estimated sponsored-post value
$2,000–$3,700
Based on 564.9K followers and a 0.94% engagement rate, a single sponsored post by Kentuckymbb is worth an estimated $2,000–$3,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Roughly balanced · mostly 18–34
Typical for Education creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Education
Secondary: Sports
| Metric | Kentuckymbb | Cohort median |
|---|---|---|
| Engagement rate | 0.94% | 1.11% |
| Average likes | 5,188 | 2,028 |
| Average comments | 112 | 34 |
| Posts per week | 0.1 | 1.06 |
Median values from 235 Education accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Kentucky Men's Basketball is a verified education brand on Instagram, with 564.9K followers.
Kentucky Men's Basketball posts on Instagram as @kentuckymbb.
Kentucky Men's Basketball has 564,943 followers on Instagram (564.9K) as of Jul 15, 2026.
Kentucky Men's Basketball's engagement rate is 0.94%, calculated from average likes and comments per post relative to followers. That is below the median of 1.11% for Education accounts with 100K–1M followers in the InstME index.
Posts by Kentucky Men's Basketball average 5,188 likes and 112 comments.
Kentucky Men's Basketball posts less than once a week on average.
Kentucky Men's Basketball is registered as a business account on Instagram and is verified.
Kentucky Men's Basketball is categorized as an education and sports account in the InstME index, based on the profile's bio and Instagram category across 16,693 posts.
16,693
112
Posts / Week
0.1
Growth Score
18.8 / 100
Follower Ratio
926.1×
Engagement
34.34%
Yes. Kentucky Men's Basketball carries the blue verified badge on Instagram.
A sponsored post from Kentucky Men's Basketball is estimated at $2,000 to $3,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
