The official Instagram home of the Chicago Cubs.
Outreach This Creator For FreeCubs is a verified Home & DIY brand on Instagram based in United States, tracked in the InstME index with 2.1M followers. Cubs has shared 11,140 posts to date, currently around 28 posts a week. Engagement runs at 1%, or about 20,683 likes and 85 comments per post.
As a Home & DIY account, Cubs reaches 2.1M followers on Instagram across 11,140 published posts.
Among 110 Home & DIY accounts with over 1M followers in the InstME index, Cubs's 1% engagement rate comes in above the median of 0.38%.
Roughly one in 242 likes comes with a comment, an audience that mostly engages through likes.
Cubs's output runs to about 28 posts per week, more than one per day.
On audience quality, Cubs lands at 100/100, an estimated 0% of followers read as low-quality or inactive, a strong signal of genuine reach.
The account follows just 714 others against 2.1M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$7,300–$13,000
Based on 2.1M followers and a 1% engagement rate, a single sponsored post by Cubs is worth an estimated $7,300–$13,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Cubs | Cohort median |
|---|---|---|
| Engagement rate | 1% | 0.38% |
| Average likes | 20,683 | 13,700 |
| Average comments | 85 | 139 |
| Posts per week | 27.92 | 4.31 |
Median values from 110 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Cubs | Cohort median |
|---|---|---|
| Engagement rate | 1% | 0.81% |
| Average likes | 20,683 | 19,158 |
| Average comments | 85 | 344 |
| Posts per week | 27.92 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Cubs is a verified home & diy brand based in United States on Instagram, with 2.1M followers.
Cubs has 2,076,841 followers on Instagram (2.1M) as of Jul 15, 2026.
Cubs's engagement rate is 1%, calculated from average likes and comments per post relative to followers. That is above the median of 0.38% for Home & DIY accounts with over 1M followers in the InstME index.
Posts by Cubs average 20,683 likes and 85 comments.
Cubs posts about 28 times per week on average.
InstME's audience-quality analysis estimates about 0% of Cubs's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Cubs is registered as a business account on Instagram and is verified.
Cubs is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 11,140 posts.
Cubs's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
11,140
Avg Comments
85
Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
0.17%
Yes. Cubs carries the blue verified badge on Instagram.
A sponsored post from Cubs is estimated at $7,300 to $13,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
