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Crate and Kids is a verified Baby goods/kids goods brand on Instagram based in United States, tracked in the InstME index with 739.4K followers. Crate and Kids has shared 5,472 posts to date, currently around 7 posts a week. Typical posts draw 805 likes and 360 comments, putting engagement at 0.16%.
Crateandkids has built an audience of 739.4K followers on Instagram over 5,472 posts as a Baby goods/kids goods account.
Each post from Crateandkids averages 805 likes and 360 comments, or about one interaction per 635 followers.
Followers weigh in with a comment about every 2 likes, an unusually discussion-heavy audience.
Crateandkids maintains a rhythm of about 7 posts per week.
The account follows just 1,277 others against 739.4K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$2,600–$4,800
Based on 739.4K followers and a 0.16% engagement rate, a single sponsored post by Crateandkids is worth an estimated $2,600–$4,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Baby goods/kids goods
| Metric | Crateandkids | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 1.25% |
| Average likes | 805 | 2,985 |
| Average comments | 360 | 73 |
| Posts per week | 6.92 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Crateandkids | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 0.86% |
| Average likes | 805 | 2,003 |
| Average comments | 360 | 56 |
| Posts per week | 6.92 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 18, 2026
Crate and Kids is a verified baby goods/kids goods brand based in United States on Instagram, with 739.4K followers.
Crate and Kids posts on Instagram as @crateandkids.
Crate and Kids has 739,403 followers on Instagram (739.4K) as of Sep 18, 2026.
Crate and Kids's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers.
Posts by Crate and Kids average 805 likes and 360 comments.
Crate and Kids posts about 7 times per week on average.
Crate and Kids is registered as a business account on Instagram and is verified.
Crate and Kids is categorized as a baby goods/kids goods account in the InstME index, based on the profile's bio and Instagram category across 5,472 posts.
Crate and Kids's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
5,472
Avg Comments
360
Engagement
0.24%
Yes. Crate and Kids carries the blue verified badge on Instagram.
A sponsored post from Crate and Kids is estimated at $2,600 to $4,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
