Modern design for today’s families. Share your photos & videos using or by tagging . Shop our feed ↓
Followers
737.4K
Following
1.3K
Total Posts
Engagement Rate
0.06%
Avg Likes
350
Avg Comments
Crate and Kids is a verified Baby goods/kids goods brand on Instagram, tracked in the InstME index with 737.4K followers. Crate and Kids has shared 5,362 posts to date, currently around 5 posts a week. Typical posts draw 350 likes and 72 comments, putting engagement at 0.06%.
Crateandkids has built an audience of 737.4K followers on Instagram over 5,362 posts as a Baby goods/kids goods account.
Each post from Crateandkids averages 350 likes and 72 comments, or about one interaction per 1,749 followers.
Followers weigh in with a comment about every 5 likes, an unusually discussion-heavy audience.
Crateandkids maintains a rhythm of about 5 posts per week.
The account follows just 1,268 others against 737.4K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$2,600–$4,800
Based on 737.4K followers and a 0.06% engagement rate, a single sponsored post by Crateandkids is worth an estimated $2,600–$4,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Baby goods/kids goods
| Metric | Crateandkids | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 1.25% |
| Average likes | 350 | 2,985 |
| Average comments | 72 | 73 |
| Posts per week | 5.33 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 28, 2026
Crate and Kids is a verified baby goods/kids goods brand on Instagram, with 737.4K followers.
Crate and Kids posts on Instagram as @crateandkids.
Crate and Kids has 737,397 followers on Instagram (737.4K) as of Apr 28, 2026.
Crate and Kids's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers.
Posts by Crate and Kids average 350 likes and 72 comments.
Crate and Kids posts about 5 times per week on average.
Crate and Kids is registered as a business account on Instagram and is verified.
Crate and Kids is categorized as a baby goods/kids goods account in the InstME index, based on the profile's bio and Instagram category across 5,362 posts.
Yes. Crate and Kids carries the blue verified badge on Instagram.
5,362
72
Posts / Week
5.33
Growth Score
1.2 / 100
Follower Ratio
581.5×
Engagement
0.24%
A sponsored post from Crate and Kids is estimated at $2,600 to $4,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
