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Outreach This Creator For FreeFollowers
218K
Following
440
Total Posts
Engagement Rate
0.36%
Avg Likes
767
Avg Comments
Reaching 218K followers on Instagram, Cetaphil is a verified Beauty brand. The account posts mainly around beauty and health topics. To date Cetaphil has posted 2,434 times, currently less than one post a week. Typical posts draw 767 likes and 28 comments, putting engagement at 0.36%.
On Instagram, Cetaphil runs a Beauty account that has published 2,434 posts and gathered 218K followers.
For Beauty accounts with 100K–1M followers, Cetaphil's 0.36% engagement rate is below the median of 0.47%, a read from 1,553 accounts in the InstME index.
The like-to-comment split is roughly 28 to one, indicating a healthy amount of conversation.
Cetaphil currently publishes less than one post per week.
Cetaphil follows only 440 accounts while being followed by 218K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$760–$1,400
Based on 218K followers and a 0.36% engagement rate, a single sponsored post by Cetaphil is worth an estimated $760–$1,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
| Metric | Cetaphil | Cohort median |
|---|---|---|
| Engagement rate | 0.36% | 0.47% |
| Average likes | 767 | 1,059 |
| Average comments | 28 | 46 |
| Posts per week | 0.27 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Cetaphil is a verified beauty brand on Instagram, with 218K followers.
Cetaphil has 217,999 followers on Instagram (218K) as of Jul 11, 2026.
Cetaphil's engagement rate is 0.36%, calculated from average likes and comments per post relative to followers. That is below the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Cetaphil average 767 likes and 28 comments.
Cetaphil posts less than once a week on average.
Cetaphil is registered as a business account on Instagram and is verified.
Cetaphil is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 2,434 posts.
Yes. Cetaphil carries the blue verified badge on Instagram.
A sponsored post from Cetaphil is estimated at $760 to $1,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,434
28
Posts / Week
0.27
Growth Score
7.2 / 100
Follower Ratio
495.5×
Engagement
0%
