On Instagram, Brendan Haywood is a verified Sports creator with an audience of 81.8K. Content spans sports and lifestyle. To date Brendan Haywood has posted 1,839 times, currently less than one post a week. Posts average 18,428 likes and 920 comments, an engagement rate of 23.66%.
Bwood_33 operates a Sports account on Instagram, pairing 81.8K followers with 1,839 posts.
Against 736 Sports accounts with 10K–100K followers in the InstME index, Bwood_33's 23.66% engagement rate lands in the top quarter (median: 2.56%).
The audience comments once per 20 likes on average, a healthy amount of conversation.
Over recent weeks, Bwood_33 has published less than one post per week.
Estimated sponsored-post value
$1,100–$2,100
Based on 81.8K followers and a 23.66% engagement rate, a single sponsored post by Bwood_33 is worth an estimated $1,100–$2,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Sports creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
Secondary: Lifestyle
| Metric | Bwood_33 | Cohort median |
|---|---|---|
| Engagement rate | 23.66% | 2.56% |
| Average likes | 18,428 | 781 |
| Average comments | 920 | 19 |
| Posts per week | 0.46 | 0.66 |
Median values from 736 Sports accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Brendan Haywood is a verified sports creator on Instagram, with 81.8K followers.
Brendan Haywood posts on Instagram as @bwood_33.
Brendan Haywood has 81,761 followers on Instagram (81.8K) as of Jul 16, 2026.
Brendan Haywood's engagement rate is 23.66%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 2.56%) for Sports accounts with 10K–100K followers in the InstME index.
Posts by Brendan Haywood average 18,428 likes and 920 comments.
Brendan Haywood posts less than once a week on average.
Brendan Haywood is registered as a creator account on Instagram and is verified.
Total Posts
1,839
Avg Comments
920
Engagement
0%
Brendan Haywood is categorized as a sports and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,839 posts.
Yes. Brendan Haywood carries the blue verified badge on Instagram.
A sponsored post from Brendan Haywood is estimated at $1,100 to $2,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.