Blur India is a verified Beauty brand based in India, with 179.9K followers on Instagram. Blur India has shared 1,180 posts to date, currently less than one post a week. Posts average 1,934 likes and 91 comments, an engagement rate of 1.13%.
On Instagram, Blurindia runs a Beauty account that has published 1,180 posts and gathered 179.9K followers.
For Beauty accounts with 100K–1M followers, Blurindia's 1.13% engagement rate is above the median of 0.47%, a read from 1,553 accounts in the InstME index.
The like-to-comment split is roughly 21 to one, indicating a healthy amount of conversation.
Over recent weeks, Blurindia has published less than one post per week.
InstME's audience-quality checks score Blurindia at 100/100, with an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Blurindia follows only 2 accounts while being followed by 179.9K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$710–$1,300
Based on 179.9K followers and a 1.13% engagement rate, a single sponsored post by Blurindia is worth an estimated $710–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Blurindia | Cohort median |
|---|---|---|
| Engagement rate | 1.13% | 0.47% |
| Average likes | 1,934 | 1,059 |
| Average comments | 91 | 46 |
| Posts per week | 0.11 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Blurindia | Cohort median |
|---|---|---|
| Engagement rate | 1.13% | 1.49% |
| Average likes | 1,934 | 3,406 |
| Average comments | 91 | 60 |
| Posts per week | 0.11 | 0.75 |
Median values from 545 accounts in India with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 8, 2026
Blur India is a verified beauty brand based in India on Instagram, with 179.9K followers.
Blur India posts on Instagram as @blurindia.
Blur India has 179,940 followers on Instagram (179.9K) as of Sep 8, 2026.
Blur India's engagement rate is 1.13%, calculated from average likes and comments per post relative to followers. That is above the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Blur India average 1,934 likes and 91 comments.
Blur India posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Blur India's followers are low-quality or inactive, giving an audience-quality score of 100/100.
We make products that feel like a warm hug 👋🏻 Made In India | Cruelty Free SERVING: This Is Milk🍦🐮 Milkshake Inspired Perfumes | Shop Now 👇🏻
Total Posts
1,180
Avg Comments
91
Predominantly women · mostly 18–34
Typical for Beauty creators in India, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
376K
Engagement
0.07%
Blur India is registered as a business account on Instagram and is verified.
Blur India is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 1,180 posts.
Blur India's profile places the account in India. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Blur India carries the blue verified badge on Instagram.
A sponsored post from Blur India is estimated at $710 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
