Europe's leading retail & leisure destination Over 250 stores & 50 restaurants 🛍🍽 Showcase Cinema de Lux 🍿 FREE parking 🚗 OPEN until 9pm weekdays
Bluewater runs a verified Travel brand account based in United Kingdom with 53.5K followers on Instagram. Bluewater has shared 3,125 posts to date, currently less than one post a week. Typical posts draw 391 likes and 314 comments, putting engagement at 1.32%.
Bluewatershopping is a Travel account whose 3,125 posts have grown a following of 53.5K on Instagram.
Benchmarked against 2,887 Travel accounts with 10K–100K followers, Bluewatershopping posts a 1.32% engagement rate that is above the median of 1.02%.
The comment-to-like ratio works out to one comment per 1 likes, pointing to an unusually discussion-heavy audience.
Bluewatershopping's output runs to less than one post per week.
Estimated sponsored-post value
$250–$460
Based on 53.5K followers and a 1.32% engagement rate, a single sponsored post by Bluewatershopping is worth an estimated $250–$460. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
| Metric | Bluewatershopping | Cohort median |
|---|---|---|
| Engagement rate | 1.32% | 1.02% |
| Average likes | 391 | 250 |
| Average comments | 314 | 14 |
| Posts per week | 0.49 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bluewatershopping | Cohort median |
|---|---|---|
| Engagement rate | 1.32% | 1.03% |
| Average likes | 391 | 304 |
| Average comments | 314 | 15 |
| Posts per week | 0.49 | 0.62 |
Median values from 82 Travel accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Oct 1, 2026
Bluewater is a verified travel brand based in United Kingdom on Instagram, with 53.5K followers.
Bluewater posts on Instagram as @bluewatershopping.
Bluewater has 53,543 followers on Instagram (53.5K) as of Oct 1, 2026.
Bluewater's engagement rate is 1.32%, calculated from average likes and comments per post relative to followers. That is above the median of 1.02% for Travel accounts with 10K–100K followers in the InstME index.
Posts by Bluewater average 391 likes and 314 comments.
Bluewater posts less than once a week on average.
Bluewater is registered as a business account on Instagram and is verified.
Bluewater is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 3,125 posts.
Bluewater's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
3,125
Avg Comments
314
Engagement
0.66%
Yes. Bluewater carries the blue verified badge on Instagram.
A sponsored post from Bluewater is estimated at $250 to $460. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
