A five-star, two MICHELIN Key hotel nestled in the heart of the Cairngorms National Park 🏴 #thefifearms
Outreach This Creator For FreeOn Instagram, The Fife Arms is a Travel brand based in United Kingdom with an audience of 118.4K. To date The Fife Arms has posted 1,556 times, currently around 5 posts a week. Typical posts draw 1,115 likes and 15 comments, putting engagement at 0.96%.
On Instagram, Thefifearms runs a Travel account that has published 1,556 posts and gathered 118.4K followers.
Thefifearms has an engagement rate of 0.96%, which is in line with the median of 0.92% for Travel accounts with 100K–1M followers, based on 977 accounts in the InstME index.
The audience comments once per 73 likes on average, an audience that mostly engages through likes.
Thefifearms currently publishes about 5 posts per week.
InstME's checks rate Thefifearms's audience 94/100, flagging roughly 5% as low-quality or inactive, a strong signal of genuine reach.
Thefifearms follows only 504 accounts while being followed by 118.4K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$410–$770
Based on 118.4K followers and a 0.96% engagement rate, a single sponsored post by Thefifearms is worth an estimated $410–$770. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thefifearms | Cohort median |
|---|---|---|
| Engagement rate | 0.96% | 0.92% |
| Average likes | 1,115 | 1,974 |
| Average comments | 15 | 53 |
| Posts per week | 4.51 | 0.73 |
Median values from 977 Travel accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thefifearms | Cohort median |
|---|---|---|
| Engagement rate | 0.96% | 1.8% |
| Average likes | 1,115 | 2,832 |
| Average comments | 15 | 65 |
| Posts per week | 4.51 | 0.54 |
Median values from 30 Travel accounts in United Kingdom with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 15, 2026
The Fife Arms is a travel brand based in United Kingdom on Instagram, with 118.4K followers.
The Fife Arms posts on Instagram as @thefifearms.
The Fife Arms has 118,368 followers on Instagram (118.4K) as of Sep 15, 2026.
The Fife Arms's engagement rate is 0.96%, calculated from average likes and comments per post relative to followers. That is in line with the median of 0.92% for Travel accounts with 100K–1M followers in the InstME index.
Posts by The Fife Arms average 1,115 likes and 15 comments.
The Fife Arms posts about 5 times per week on average.
InstME's audience-quality analysis estimates about 5% of The Fife Arms's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Total Posts
1,556
Avg Comments
15
More women than men · mostly 25–44
Typical for Travel creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Engagement
0.06%
The Fife Arms is registered as a business account on Instagram.
The Fife Arms is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 1,556 posts.
The Fife Arms's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from The Fife Arms is estimated at $410 to $770. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
