your pet's fave food, snacks, and treats ✨ 🛒 available in store & online 📸 use for a chance to be featured
Followers
137.5K
Following
1.8K
Total Posts
Engagement Rate
0.54%
Avg Likes
724
Avg Comments
blue buffalo runs a verified Food brand account based in United States with 137.5K followers on Instagram. The account posts mainly around food and tech topics. The account has published 182 posts, currently around 7 posts a week. Typical posts draw 724 likes and 14 comments, putting engagement at 0.54%.
Bluebuffalo is a Food account on Instagram with 137.5K followers and 182 published posts.
Compared with 1,551 other Food accounts with 100K–1M followers in the InstME index, Bluebuffalo's 0.54% engagement rate is below the median of 0.74%.
Comments arrive at about one per 54 likes, a sign of a healthy amount of conversation.
Lately Bluebuffalo has been publishing about 7 posts per week.
Estimated sponsored-post value
$480–$890
Based on 137.5K followers and a 0.54% engagement rate, a single sponsored post by Bluebuffalo is worth an estimated $480–$890. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Tech
| Metric | Bluebuffalo | Cohort median |
|---|---|---|
| Engagement rate | 0.54% | 0.74% |
| Average likes | 724 | 1,665 |
| Average comments | 14 | 54 |
| Posts per week | 6.92 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bluebuffalo | Cohort median |
|---|---|---|
| Engagement rate | 0.54% | 0.57% |
| Average likes | 724 | 1,175 |
| Average comments | 14 | 47 |
| Posts per week | 6.92 | 0.89 |
Median values from 292 Food accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
blue buffalo is a verified food brand based in United States on Instagram, with 137.5K followers.
blue buffalo posts on Instagram as @bluebuffalo.
blue buffalo has 137,495 followers on Instagram (137.5K) as of Jul 9, 2026.
blue buffalo's engagement rate is 0.54%, calculated from average likes and comments per post relative to followers. That is below the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by blue buffalo average 724 likes and 14 comments.
blue buffalo posts about 7 times per week on average.
blue buffalo is registered as a business account on Instagram and is verified.
blue buffalo is categorized as a food and tech account in the InstME index, based on the profile's bio and Instagram category across 182 posts.
blue buffalo's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
182
14
Posts / Week
6.92
Growth Score
10.8 / 100
Follower Ratio
76.0×
Engagement
0.3%
Yes. blue buffalo carries the blue verified badge on Instagram.
A sponsored post from blue buffalo is estimated at $480 to $890. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
