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Outreach This Creator For FreeReaching 82.2K followers on Instagram, Big Night is a Food brand. The account has published 1,235 posts, currently less than one post a week. Engagement runs at 0.82%, or about 641 likes and 33 comments per post.
Bignightshop shows up in the InstME index as a Food account, 82.2K followers, 1,235 posts.
Bignightshop has an engagement rate of 0.82%, which is above the median of 0.75% for Food accounts with 10K–100K followers, based on 7,981 accounts in the InstME index.
For roughly every 20 likes there is one comment, an unusually discussion-heavy audience.
In recent weeks Bignightshop has kept to less than one post per week.
Bignightshop scores 94/100 on InstME's audience-quality checks, with about 5% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Bignightshop follows only 549 accounts while being followed by 82.2K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$290–$530
Based on 82.2K followers and a 0.82% engagement rate, a single sponsored post by Bignightshop is worth an estimated $290–$530. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Bignightshop | Cohort median |
|---|---|---|
| Engagement rate | 0.82% | 0.75% |
| Average likes | 641 | 177 |
| Average comments | 33 | 10 |
| Posts per week | 0.65 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Big Night is a food brand on Instagram, with 82.2K followers.
Big Night posts on Instagram as @bignightshop.
Big Night has 82,206 followers on Instagram (82.2K) as of Jul 15, 2026.
Big Night's engagement rate is 0.82%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Big Night average 641 likes and 33 comments.
Big Night posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Big Night's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Big Night is registered as a business account on Instagram.
Total Posts
1,235
Avg Comments
33
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Engagement
0.14%
Big Night is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 1,235 posts.
A sponsored post from Big Night is estimated at $290 to $530. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
