Ana Paula Renault é a grande Campeã do #BBB26! 🏆
Outreach This Creator For FreeFollowers
21.7M
Following
201
Total Posts
Engagement Rate
1.5%
Avg Likes
314,400
Avg Comments
On Instagram, Big Brother Brasil is a verified business account based in United States with an audience of 21.7M. To date Big Brother Brasil has posted 21,829 times, currently around 1 post a week. Posts average 314,400 likes and 11,125 comments, an engagement rate of 1.5%.
On Instagram, Bbb runs a business account that has published 21,829 posts and gathered 21.7M followers.
Posts by Bbb tend to gather 314,400 likes and 11,125 comments, about one interaction per 67 followers.
At one comment per 28 likes, the ratio points to a healthy amount of conversation.
In recent weeks Bbb has kept to about one post per week.
Bbb follows only 201 accounts while being followed by 21.7M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$110,000–$210,000
Based on 21.7M followers and a 1.5% engagement rate, a single sponsored post by Bbb is worth an estimated $110,000–$210,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Bbb | Cohort median |
|---|---|---|
| Engagement rate | 1.5% | 1.02% |
| Average likes | 314,400 | 25,711 |
| Average comments | 11,125 | 376 |
| Posts per week | 1.28 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Bbb | Cohort median |
|---|---|---|
| Engagement rate | 1.5% | 0.81% |
| Average likes | 314,400 | 19,158 |
| Average comments | 11,125 | 344 |
| Posts per week | 1.28 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Big Brother Brasil is a verified Instagram brand based in United States on Instagram, with 21.7M followers.
Big Brother Brasil posts on Instagram as @bbb.
Big Brother Brasil has 21,663,813 followers on Instagram (21.7M) as of Jul 11, 2026.
Big Brother Brasil's engagement rate is 1.5%, calculated from average likes and comments per post relative to followers.
Posts by Big Brother Brasil average 314,400 likes and 11,125 comments.
Big Brother Brasil posts about 1 time per week on average.
Big Brother Brasil is registered as a business account on Instagram and is verified.
Big Brother Brasil's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Big Brother Brasil carries the blue verified badge on Instagram.
21,829
11,125
Posts / Week
1.28
Growth Score
30 / 100
Follower Ratio
107780.2×
Engagement
0.66%
A sponsored post from Big Brother Brasil is estimated at $110,000 to $210,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
