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Outreach This Creator For FreePeople Magazine is a verified business account on Instagram based in United States, tracked in the InstME index with 14.9M followers. To date People Magazine has posted 69,323 times, currently around 20 posts a week. Typical posts draw 4,998 likes and 147 comments, putting engagement at 0.03%.
The business account People has posted 69,323 times on Instagram and drawn 14.9M followers.
People averages 4,998 likes and 147 comments per post, roughly one interaction for every 2,905 of its followers.
One comment lands for every 34 likes, which reads as a healthy amount of conversation.
People's output runs to about 20 posts per week, more than one per day.
The account follows just 1,409 others against 14.9M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$52,000–$97,000
Based on 14.9M followers and a 0.03% engagement rate, a single sponsored post by People is worth an estimated $52,000–$97,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | People | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 1.02% |
| Average likes | 4,998 | 25,711 |
| Average comments | 147 | 376 |
| Posts per week | 20.22 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | People | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 0.81% |
| Average likes | 4,998 | 19,158 |
| Average comments | 147 | 344 |
| Posts per week | 20.22 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 18, 2026
People Magazine is a verified Instagram brand based in United States on Instagram, with 14.9M followers.
People Magazine posts on Instagram as @people.
People Magazine has 14,946,464 followers on Instagram (14.9M) as of Sep 18, 2026.
People Magazine's engagement rate is 0.03%, calculated from average likes and comments per post relative to followers.
Posts by People Magazine average 4,998 likes and 147 comments.
People Magazine posts about 20 times per week on average.
People Magazine is registered as a business account on Instagram and is verified.
People Magazine's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. People Magazine carries the blue verified badge on Instagram.
Total Posts
69,323
Avg Comments
147
Engagement
0.78%
A sponsored post from People Magazine is estimated at $52,000 to $97,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.