The #1 source for celebrity news and inspiring stories. ✨ Link in bio below ⬇️
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14.7M
Following
1.3K
Total Posts
Engagement Rate
0.03%
Avg Likes
3,878
Avg Comments
People Magazine is a verified business account on Instagram based in United States, tracked in the InstME index with 14.7M followers. To date People Magazine has posted 64,511 times, currently around 67 posts a week. Typical posts draw 3,878 likes and 58 comments, putting engagement at 0.03%.
The business account People has posted 64,511 times on Instagram and drawn 14.7M followers.
People averages 3,878 likes and 58 comments per post, roughly one interaction for every 3,729 of its followers.
One comment lands for every 67 likes, which reads as an audience that mostly engages through likes.
People's output runs to about 67 posts per week, more than one per day.
The account follows just 1,348 others against 14.7M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$51,000–$95,000
Based on 14.7M followers and a 0.03% engagement rate, a single sponsored post by People is worth an estimated $51,000–$95,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | People | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 1.02% |
| Average likes | 3,878 | 25,711 |
| Average comments | 58 | 376 |
| Posts per week | 66.86 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | People | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 0.81% |
| Average likes | 3,878 | 19,158 |
| Average comments | 58 | 344 |
| Posts per week | 66.86 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: May 28, 2026
People Magazine is a verified Instagram brand based in United States on Instagram, with 14.7M followers.
People Magazine posts on Instagram as @people.
People Magazine has 14,675,980 followers on Instagram (14.7M) as of May 28, 2026.
People Magazine's engagement rate is 0.03%, calculated from average likes and comments per post relative to followers.
Posts by People Magazine average 3,878 likes and 58 comments.
People Magazine posts about 67 times per week on average.
People Magazine is registered as a business account on Instagram and is verified.
People Magazine's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. People Magazine carries the blue verified badge on Instagram.
64,511
58
Posts / Week
66.86
Growth Score
0.6 / 100
Follower Ratio
10887.2×
Engagement
0.37%
A sponsored post from People Magazine is estimated at $51,000 to $95,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
