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12.5M
Following
32
Total Posts
Engagement Rate
1.69%
Avg Likes
210,328
Avg Comments
Friends is a verified business account on Instagram based in United States, tracked in the InstME index with 12.5M followers. To date Friends has posted 1,892 times, currently less than one post a week. Engagement runs at 1.69%, or about 210,328 likes and 1,587 comments per post.
Friends is a business account on Instagram with 12.5M followers and 1,892 published posts.
Friends's average post pulls 210,328 likes and 1,587 comments, roughly one interaction per 59 followers.
Roughly one in 133 likes comes with a comment, an audience that mostly engages through likes.
Posting frequency for Friends sits at less than one post per week.
With 12.5M followers but only 32 accounts followed back, Friends shows the ratio of a well-established account.
Estimated sponsored-post value
$74,000–$140,000
Based on 12.5M followers and a 1.69% engagement rate, a single sponsored post by Friends is worth an estimated $74,000–$140,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Friends | Cohort median |
|---|---|---|
| Engagement rate | 1.69% | 1.02% |
| Average likes | 210,328 | 25,711 |
| Average comments | 1,587 | 376 |
| Posts per week | 0.33 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Friends | Cohort median |
|---|---|---|
| Engagement rate | 1.69% | 0.81% |
| Average likes | 210,328 | 19,158 |
| Average comments | 1,587 | 344 |
| Posts per week | 0.33 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Friends is a verified Instagram brand based in United States on Instagram, with 12.5M followers.
Friends has 12,547,135 followers on Instagram (12.5M) as of Jul 15, 2026.
Friends's engagement rate is 1.69%, calculated from average likes and comments per post relative to followers.
Posts by Friends average 210,328 likes and 1,587 comments.
Friends posts less than once a week on average.
Friends is registered as a business account on Instagram and is verified.
Friends's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Friends carries the blue verified badge on Instagram.
A sponsored post from Friends is estimated at $74,000 to $140,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,892
1,587
Posts / Week
0.33
Growth Score
33.8 / 100
Follower Ratio
392098.0×
Engagement
0.64%
