The Oprah Podcast 👇🏾
Outreach This Creator For FreeFollowers
22.5M
Following
4
Total Posts
Engagement Rate
0.03%
Avg Likes
5,434
Avg Comments
Oprah is a verified Instagram creator based in United States, with 22.5M followers on Instagram. The account has published 1,983 posts, currently less than one post a week. Typical posts draw 5,434 likes and 356 comments, putting engagement at 0.03%.
Oprah shows up in the InstME index as a creator account, 22.5M followers, 1,983 posts.
Oprah's posts draw around 5,434 likes and 356 comments each, close to one interaction for every 3,877 followers.
For roughly every 15 likes there is one comment, an unusually discussion-heavy audience.
Oprah keeps a posting cadence of less than one post per week.
InstME's audience-quality checks score Oprah at 76/100, with an estimated 20% low-quality or inactive followers, a solid result.
Oprah follows only 4 accounts while being followed by 22.5M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$79,000–$150,000
Based on 22.5M followers and a 0.03% engagement rate, a single sponsored post by Oprah is worth an estimated $79,000–$150,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Oprah | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 1.02% |
| Average likes | 5,434 | 25,711 |
| Average comments | 356 | 376 |
| Posts per week | 0.17 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Oprah | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 0.81% |
| Average likes | 5,434 | 19,158 |
| Average comments | 356 | 344 |
| Posts per week | 0.17 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Oprah is a verified Instagram creator based in United States on Instagram, with 22.5M followers.
Oprah has 22,451,810 followers on Instagram (22.5M) as of Apr 27, 2026.
Oprah's engagement rate is 0.03%, calculated from average likes and comments per post relative to followers.
Posts by Oprah average 5,434 likes and 356 comments.
Oprah posts less than once a week on average.
InstME's audience-quality analysis estimates about 20% of Oprah's followers are low-quality or inactive, giving an audience-quality score of 76/100.
Oprah is registered as a creator account on Instagram and is verified.
Oprah's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Oprah carries the blue verified badge on Instagram.
A sponsored post from Oprah is estimated at $79,000 to $150,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,983
356
Posts / Week
0.17
Growth Score
0.6 / 100
Audience Score
76 / 100
51.6M
Engagement
0.58%