Travel ✈️ Hair : FOLLOW ME HERE TOO @willnotwilly Food 🌮 Shenanigans 🤪VLOGMAS DAY 1 ⤵️
Outreach This Creator For FreeFollowers
11.1K
Following
5
Total Posts
Engagement Rate
4.36%
Avg Likes
469
Avg Comments
On Instagram, Will Humphrey is a Food creator with an audience of 11.1K. Content spans food and beauty. Will Humphrey has shared 72 posts to date, currently less than one post a week. Posts average 469 likes and 14 comments, an engagement rate of 4.36%.
_willonawhim's Instagram presence spans 72 posts and 11.1K followers, profiling it as a Food account.
For Food accounts with 10K–100K followers, _willonawhim's 4.36% engagement rate is in the top quarter (median: 0.75%), a read from 7,981 accounts in the InstME index.
For roughly every 34 likes there is one comment, a healthy amount of conversation.
_willonawhim keeps a posting cadence of less than one post per week.
_willonawhim follows only 5 accounts while being followed by 11.1K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$160–$290
Based on 11.1K followers and a 4.36% engagement rate, a single sponsored post by _willonawhim is worth an estimated $160–$290. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Beauty
| Metric | _willonawhim | Cohort median |
|---|---|---|
| Engagement rate | 4.36% | 0.75% |
| Average likes | 469 | 177 |
| Average comments | 14 | 10 |
| Posts per week | 0.1 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Will Humphrey is a food creator on Instagram, with 11.1K followers.
Will Humphrey posts on Instagram as @_willonawhim.
Will Humphrey has 11,082 followers on Instagram (11.1K) as of Jul 16, 2026.
Will Humphrey's engagement rate is 4.36%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Food accounts with 10K–100K followers in the InstME index.
Posts by Will Humphrey average 469 likes and 14 comments.
Will Humphrey posts less than once a week on average.
Will Humphrey is registered as a creator account on Instagram.
Will Humphrey is categorized as a food and beauty account in the InstME index, based on the profile's bio and Instagram category across 72 posts.
A sponsored post from Will Humphrey is estimated at $160 to $290. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
72
14
Posts / Week
0.1
Growth Score
87.2 / 100
Follower Ratio
2216.4×
Engagement
0.12%
