👨🏾🎓 | Brown ‘16 🎥 | 450K+ Youtube Fam! ↪️ | ALSO @_willonawhim ✉️ | BUSINESS 📽 | YOUTUBE (WILLONAWHIM) 📍 | ATL 🍑
Outreach This Creator For FreeFollowers
87.2K
Following
1.3K
Total Posts
Engagement Rate
6%
Avg Likes
5,195
Avg Comments
Reaching 87.2K followers on Instagram, Will is a Business brand. Will has shared 184 posts to date, currently less than one post a week. Typical posts draw 5,195 likes and 39 comments, putting engagement at 6%.
Willnotwilly's Instagram presence spans 184 posts and 87.2K followers, profiling it as a Business account.
For Business accounts with 10K–100K followers, Willnotwilly's 6% engagement rate is in the top quarter (median: 1.46%), a read from 5,335 accounts in the InstME index.
The audience comments once per 133 likes on average, an audience that mostly engages through likes.
Over recent weeks, Willnotwilly has published less than one post per week.
Estimated sponsored-post value
$1,200–$2,300
Based on 87.2K followers and a 6% engagement rate, a single sponsored post by Willnotwilly is worth an estimated $1,200–$2,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Willnotwilly | Cohort median |
|---|---|---|
| Engagement rate | 6% | 1.46% |
| Average likes | 5,195 | 334 |
| Average comments | 39 | 22 |
| Posts per week | 0.25 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 30, 2026
Will is a business brand on Instagram, with 87.2K followers.
Will posts on Instagram as @willnotwilly.
Will has 87,196 followers on Instagram (87.2K) as of Aug 30, 2026.
Will's engagement rate is 6%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.46%) for Business accounts with 10K–100K followers in the InstME index.
Posts by Will average 5,195 likes and 39 comments.
Will posts less than once a week on average.
Will is registered as a business account on Instagram.
Will is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 184 posts.
A sponsored post from Will is estimated at $1,200 to $2,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
184
39
Posts / Week
0.25
Growth Score
100 / 100
Last Post
2 months ago
Engagement
1.01%
