Your day starts here. ☀️ 👯♀️ 🌮 👟 🧡 🛍️
Followers
5.5M
Following
2.3K
Total Posts
Engagement Rate
0.11%
Avg Likes
5,961
Avg Comments
Reaching 5.5M followers on Instagram, TODAY is a verified business account based in United States. TODAY has shared 58,965 posts to date, currently less than one post a week. Engagement runs at 0.11%, or about 5,961 likes and 64 comments per post.
Todayshow's Instagram presence spans 58,965 posts and 5.5M followers, profiling it as a business account.
Posts by Todayshow tend to gather 5,961 likes and 64 comments, about one interaction per 915 followers.
At one comment per 93 likes, the ratio points to an audience that mostly engages through likes.
Todayshow currently publishes less than one post per week.
Todayshow follows only 2,276 accounts while being followed by 5.5M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$19,000–$36,000
Based on 5.5M followers and a 0.11% engagement rate, a single sponsored post by Todayshow is worth an estimated $19,000–$36,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Todayshow | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 1.02% |
| Average likes | 5,961 | 25,711 |
| Average comments | 64 | 376 |
| Posts per week | 0.98 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Todayshow | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.81% |
| Average likes | 5,961 | 19,158 |
| Average comments | 64 | 344 |
| Posts per week | 0.98 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
TODAY is a verified Instagram brand based in United States on Instagram, with 5.5M followers.
TODAY posts on Instagram as @todayshow.
TODAY has 5,512,625 followers on Instagram (5.5M) as of Jul 15, 2026.
TODAY's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers.
Posts by TODAY average 5,961 likes and 64 comments.
TODAY posts less than once a week on average.
TODAY is registered as a business account on Instagram and is verified.
TODAY's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. TODAY carries the blue verified badge on Instagram.
A sponsored post from TODAY is estimated at $19,000 to $36,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
58,965
64
Posts / Week
0.98
Growth Score
2.2 / 100
Follower Ratio
2422.1×
Engagement
0.18%
