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Followers
346.6K
Following
641
Total Posts
Engagement Rate
0.09%
Avg Likes
287
Avg Comments
Orly is a verified Beauty brand based in United States, with 346.6K followers on Instagram. The account posts mainly around beauty and tech topics. To date Orly has posted 5,037 times, currently less than one post a week. Posts average 287 likes and 10 comments, an engagement rate of 0.09%.
On Instagram, Orly runs a Beauty account that has published 5,037 posts and gathered 346.6K followers.
Orly has an engagement rate of 0.09%, which is in the bottom quarter (median: 0.47%) for Beauty accounts with 100K–1M followers, based on 1,553 accounts in the InstME index.
The audience comments once per 30 likes on average, a healthy amount of conversation.
Orly's recent cadence works out to less than one post per week.
Orly follows only 641 accounts while being followed by 346.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,200–$2,300
Based on 346.6K followers and a 0.09% engagement rate, a single sponsored post by Orly is worth an estimated $1,200–$2,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
| Metric | Orly | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 0.47% |
| Average likes | 287 | 1,059 |
| Average comments | 10 | 46 |
| Posts per week | 0.26 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Orly | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 0.44% |
| Average likes | 287 | 978 |
| Average comments | 10 | 55 |
| Posts per week | 0.26 | 0.67 |
Median values from 247 Beauty accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Orly is a verified beauty brand based in United States on Instagram, with 346.6K followers.
Orly has 346,561 followers on Instagram (346.6K) as of Jul 10, 2026.
Orly's engagement rate is 0.09%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.47%) for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Orly average 287 likes and 10 comments.
Orly posts less than once a week on average.
Orly is registered as a business account on Instagram and is verified.
Orly is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 5,037 posts.
Orly's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Orly carries the blue verified badge on Instagram.
5,037
10
Posts / Week
0.26
Growth Score
1.8 / 100
Follower Ratio
540.7×
Engagement
1.51%
A sponsored post from Orly is estimated at $1,200 to $2,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
