Come kick it with us. 🌎 📺: Apple TV En español: @mlses
Followers
5.3M
Following
1.1K
Total Posts
Engagement Rate
0.15%
Avg Likes
7,864
Avg Comments
Major League Soccer is a verified Sports brand based in United States, with 5.3M followers on Instagram. Major League Soccer has shared 24,972 posts to date, currently around 75 posts a week. Posts average 7,864 likes and 89 comments, an engagement rate of 0.15%.
Tracked in the InstME index, Mls is a Sports account with 5.3M followers and a back catalogue of 24,972 posts.
Mls records a 0.15% engagement rate, in the bottom quarter (median: 1.05%) for the 107 Sports accounts with over 1M followers tracked in the InstME index.
The audience comments once per 88 likes on average, an audience that mostly engages through likes.
Mls's recent cadence works out to about 75 posts per week, more than one per day.
Mls scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Mls keeps its following list short (1,115) relative to 5.3M followers, as established creators and brands tend to.
Estimated sponsored-post value
$19,000–$34,000
Based on 5.3M followers and a 0.15% engagement rate, a single sponsored post by Mls is worth an estimated $19,000–$34,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Mls | Cohort median |
|---|---|---|
| Engagement rate | 0.15% | 1.05% |
| Average likes | 7,864 | 29,326 |
| Average comments | 89 | 353 |
| Posts per week | 74.67 | 2.24 |
Median values from 107 Sports accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Mls | Cohort median |
|---|---|---|
| Engagement rate | 0.15% | 0.81% |
| Average likes | 7,864 | 19,158 |
| Average comments | 89 | 344 |
| Posts per week | 74.67 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 28, 2026
Major League Soccer is a verified sports brand based in United States on Instagram, with 5.3M followers.
Major League Soccer posts on Instagram as @mls.
Major League Soccer has 5,294,903 followers on Instagram (5.3M) as of Apr 28, 2026.
Major League Soccer's engagement rate is 0.15%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.05%) for Sports accounts with over 1M followers in the InstME index.
Posts by Major League Soccer average 7,864 likes and 89 comments.
Major League Soccer posts about 75 times per week on average.
InstME's audience-quality analysis estimates about 0% of Major League Soccer's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Major League Soccer is registered as a business account on Instagram and is verified.
24,972
89
Posts / Week
74.67
Growth Score
3 / 100
Audience Score
100 / 100
Predominantly men · mostly 18–34
Typical for Sports creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
Engagement
0.2%
Major League Soccer is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 24,972 posts.
Major League Soccer's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Major League Soccer carries the blue verified badge on Instagram.
A sponsored post from Major League Soccer is estimated at $19,000 to $34,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
