25 yearz with a passion 4 fashion! 👄🪩👄🪩👄 TikTok: @BRATZ
Bratz runs a verified Fashion brand account with 2.5M followers on Instagram. To date Bratz has posted 1,287 times, currently around 6 posts a week. Typical posts draw 61,929 likes and 339 comments, putting engagement at 2.51%.
Counting 2.5M followers and 1,287 posts, Bratz sits in the InstME index as a Fashion account.
Benchmarked against 424 Fashion accounts with over 1M followers, Bratz posts a 2.51% engagement rate that is in the top quarter (median: 0.52%).
Roughly one in 183 likes comes with a comment, an audience that mostly engages through likes.
Posting frequency for Bratz sits at about 6 posts per week.
With 2.5M followers but only 799 accounts followed back, Bratz shows the ratio of a well-established account.
Estimated sponsored-post value
$22,000–$40,000
Based on 2.5M followers and a 2.51% engagement rate, a single sponsored post by Bratz is worth an estimated $22,000–$40,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
| Metric | Bratz | Cohort median |
|---|---|---|
| Engagement rate | 2.51% | 0.52% |
| Average likes | 61,929 | 9,959 |
| Average comments | 339 | 187 |
| Posts per week | 6.46 | 1.86 |
Median values from 424 Fashion accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 10, 2026
Bratz is a verified fashion brand on Instagram, with 2.5M followers.
Bratz has 2,480,437 followers on Instagram (2.5M) as of Sep 10, 2026.
Bratz's engagement rate is 2.51%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.52%) for Fashion accounts with over 1M followers in the InstME index.
Posts by Bratz average 61,929 likes and 339 comments.
Bratz posts about 6 times per week on average.
Bratz is registered as a business account on Instagram and is verified.
Bratz is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 1,287 posts.
Yes. Bratz carries the blue verified badge on Instagram.
A sponsored post from Bratz is estimated at $22,000 to $40,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
1,287
Avg Comments
339
Engagement
0.12%
