A way of living, worn close. ☀️ Beauty, scent, ritual. Founded by 🛒 &
Followers
123.1K
Following
925
Total Posts
Engagement Rate
0.02%
Avg Likes
25
Avg Comments
On Instagram, Whind is a verified Beauty brand with an audience of 123.1K. The account posts mainly around beauty and automotive topics. Whind has shared 1,538 posts to date, currently around 4 posts a week. Engagement runs at 0.02%, or about 25 likes and 3 comments per post.
Whind shows up in the InstME index as a Beauty account, 123.1K followers, 1,538 posts.
For Beauty accounts with 100K–1M followers, Whind's 0.02% engagement rate is in the bottom quarter (median: 0.47%), a read from 1,553 accounts in the InstME index.
The audience comments once per 8 likes on average, an unusually discussion-heavy audience.
Over recent weeks, Whind has published about 4 posts per week.
Whind follows only 925 accounts while being followed by 123.1K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$430–$800
Based on 123.1K followers and a 0.02% engagement rate, a single sponsored post by Whind is worth an estimated $430–$800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Automotive
| Metric | Whind | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 0.47% |
| Average likes | 25 | 1,059 |
| Average comments | 3 | 46 |
| Posts per week | 4.01 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Whind is a verified beauty brand on Instagram, with 123.1K followers.
Whind has 123,108 followers on Instagram (123.1K) as of Jul 12, 2026.
Whind's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.47%) for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Whind average 25 likes and 3 comments.
Whind posts about 4 times per week on average.
Whind is registered as a business account on Instagram and is verified.
Whind is categorized as a beauty and automotive account in the InstME index, based on the profile's bio and Instagram category across 1,538 posts.
Yes. Whind carries the blue verified badge on Instagram.
A sponsored post from Whind is estimated at $430 to $800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,538
3
Posts / Week
4.01
Growth Score
0.4 / 100
Follower Ratio
133.1×
Engagement
0.29%