✨Sparkly & Eye Catching Makeup 💗Cruelty-free & Vegan 👩🏻👩🏽👩🏿 Pigmented for all Skin Tones 🌍Worldwide Shipping
Followers
96.8K
Following
783
Total Posts
Engagement Rate
0.12%
Avg Likes
110
Avg Comments
Reaching 96.8K followers on Instagram, Vani Cosmetics® is a verified Beauty brand. Its posts sit across beauty and pets. Vani Cosmetics® has shared 1,125 posts to date, currently around 8 posts a week. Posts average 110 likes and 2 comments, an engagement rate of 0.12%.
Vanicosmetics operates a Beauty account on Instagram, pairing 96.8K followers with 1,125 posts.
Against 5,414 Beauty accounts with 10K–100K followers in the InstME index, Vanicosmetics's 0.12% engagement rate lands in the bottom quarter (median: 0.57%).
Followers leave about one comment for every 55 likes, a healthy amount of conversation.
Vanicosmetics keeps a posting cadence of about 8 posts per week, more than one per day.
Vanicosmetics keeps its following list short (783) relative to 96.8K followers, as established creators and brands tend to.
Estimated sponsored-post value
$340–$630
Based on 96.8K followers and a 0.12% engagement rate, a single sponsored post by Vanicosmetics is worth an estimated $340–$630. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Pets
| Metric | Vanicosmetics | Cohort median |
|---|---|---|
| Engagement rate | 0.12% | 0.57% |
| Average likes | 110 | 134 |
| Average comments | 2 | 12 |
| Posts per week | 7.64 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Vani Cosmetics® is a verified beauty brand on Instagram, with 96.8K followers.
Vani Cosmetics® posts on Instagram as @vanicosmetics.
Vani Cosmetics® has 96,845 followers on Instagram (96.8K) as of Jul 15, 2026.
Vani Cosmetics®'s engagement rate is 0.12%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Vani Cosmetics® average 110 likes and 2 comments.
Vani Cosmetics® posts about 8 times per week on average.
Vani Cosmetics® is registered as a business account on Instagram and is verified.
Vani Cosmetics® is categorized as a beauty and pets account in the InstME index, based on the profile's bio and Instagram category across 1,125 posts.
Yes. Vani Cosmetics® carries the blue verified badge on Instagram.
1,125
2
Posts / Week
7.64
Growth Score
2.4 / 100
Follower Ratio
123.7×
Engagement
0.24%
A sponsored post from Vani Cosmetics® is estimated at $340 to $630. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
