Interior Design & Furniture Atelier We craft perfectly tailored homes to fit your dream of luxury living.
Outreach This Creator For FreeFollowers
28K
Following
2.5K
Total Posts
Engagement Rate
0.5%
Avg Likes
136
Avg Comments
Sally Caroline is a Home & DIY brand based in Australia. The account has built 28K followers on Instagram. The account has published 2,150 posts, currently less than one post a week. Engagement runs at 0.5%, or about 136 likes and 5 comments per post.
As a Home & DIY account, Sallycaroline_ reaches 28K followers on Instagram across 2,150 published posts.
Sallycaroline_'s 0.5% engagement rate is below the median of 0.75% among Home & DIY accounts with 10K–100K followers, measured across 1,345 accounts in the InstME index.
Followers weigh in with a comment about every 25 likes, a healthy amount of conversation.
Sallycaroline_'s videos average 303.8 views per post.
Recent posting activity averages less than one post per week.
Sallycaroline_'s audience-quality score is 94/100, with 5% of followers looking low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$98–$180
Based on 28K followers and a 0.5% engagement rate, a single sponsored post by Sallycaroline_ is worth an estimated $98–$180. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Sallycaroline_ | Cohort median |
|---|---|---|
| Engagement rate | 0.5% | 0.75% |
| Average likes | 136 | 200 |
| Average comments | 5 | 9 |
| Posts per week | 0.24 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Sallycaroline_ | Cohort median |
|---|---|---|
| Engagement rate | 0.5% | 0.51% |
| Average likes | 136 | 195 |
| Average comments | 5 | 8 |
| Posts per week | 0.24 | 1.61 |
Median values from 30 Home & DIY accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 9, 2026
Sally Caroline is a home & diy brand based in Australia on Instagram, with 28K followers.
Sally Caroline posts on Instagram as @sallycaroline_.
Sally Caroline has 28,046 followers on Instagram (28K) as of Apr 9, 2026.
Sally Caroline's engagement rate is 0.5%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Sally Caroline average 136 likes and 5 comments.
Sally Caroline posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Sally Caroline's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Sally Caroline is registered as a business account on Instagram.
Sally Caroline is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 2,150 posts.
2,150
5
Avg Views
304
Posts / Week
0.24
Growth Score
10 / 100
Predominantly women · mostly 25–44
Typical for Home & DIY creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
54.4K
Engagement
0.65%
Sally Caroline's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Sally Caroline is estimated at $98 to $180. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
