Followers
187.5K
Following
317
Total Posts
Engagement Rate
1.44%
Avg Likes
2,651
Avg Comments
Ghirardelli Chocolate Company is a verified Food brand on Instagram based in United States, tracked in the InstME index with 187.5K followers. Its posts sit across food and tech. To date Ghirardelli Chocolate Company has posted 2,179 times, currently less than one post a week. Typical posts draw 2,651 likes and 52 comments, putting engagement at 1.44%.
Counting 187.5K followers and 2,179 posts, Ghirardelli sits in the InstME index as a Food account.
Compared with 1,551 other Food accounts with 100K–1M followers in the InstME index, Ghirardelli's 1.44% engagement rate is above the median of 0.74%.
One comment lands for every 51 likes, which reads as a healthy amount of conversation.
Ghirardelli's output runs to less than one post per week.
With 187.5K followers but only 317 accounts followed back, Ghirardelli shows the ratio of a well-established account.
Estimated sponsored-post value
$940–$1,800
Based on 187.5K followers and a 1.44% engagement rate, a single sponsored post by Ghirardelli is worth an estimated $940–$1,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Tech
| Metric | Ghirardelli | Cohort median |
|---|---|---|
| Engagement rate | 1.44% | 0.74% |
| Average likes | 2,651 | 1,665 |
| Average comments | 52 | 54 |
| Posts per week | 0.37 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Ghirardelli | Cohort median |
|---|---|---|
| Engagement rate | 1.44% | 0.57% |
| Average likes | 2,651 | 1,175 |
| Average comments | 52 | 47 |
| Posts per week | 0.37 | 0.89 |
Median values from 292 Food accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Ghirardelli Chocolate Company is a verified food brand based in United States on Instagram, with 187.5K followers.
Ghirardelli Chocolate Company posts on Instagram as @ghirardelli.
Ghirardelli Chocolate Company has 187,489 followers on Instagram (187.5K) as of Jul 13, 2026.
Ghirardelli Chocolate Company's engagement rate is 1.44%, calculated from average likes and comments per post relative to followers. That is above the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by Ghirardelli Chocolate Company average 2,651 likes and 52 comments.
Ghirardelli Chocolate Company posts less than once a week on average.
Ghirardelli Chocolate Company is registered as a business account on Instagram and is verified.
Ghirardelli Chocolate Company is categorized as a food and tech account in the InstME index, based on the profile's bio and Instagram category across 2,179 posts.
2,179
52
Posts / Week
0.37
Growth Score
28.8 / 100
Follower Ratio
591.4×
Engagement
9.15%
Ghirardelli Chocolate Company's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Ghirardelli Chocolate Company carries the blue verified badge on Instagram.
A sponsored post from Ghirardelli Chocolate Company is estimated at $940 to $1,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
