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Reaching 58.6K followers on Instagram, Damini is a Beauty creator based in India. The account posts mainly around beauty and tech topics. To date Damini has posted 1,090 times, currently less than one post a week. Engagement runs at 0.11%, or about 63 likes and 4 comments per post.
With 58.6K followers across 1,090 posts, Easymakeupvideo is one of the Beauty accounts tracked in the InstME index.
Easymakeupvideo records a 0.11% engagement rate, in the bottom quarter (median: 0.57%) for the 5,414 Beauty accounts with 10K–100K followers tracked in the InstME index.
The audience comments once per 16 likes on average, an unusually discussion-heavy audience.
Video posts from Easymakeupvideo average 11K views.
Easymakeupvideo currently publishes less than one post per week.
InstME's checks rate Easymakeupvideo's audience 70/100, flagging roughly 25% as low-quality or inactive, a solid result.
Easymakeupvideo keeps its following list short (72) relative to 58.6K followers, as established creators and brands tend to.
Estimated sponsored-post value
$210–$380
Based on 58.6K followers and a 0.11% engagement rate, a single sponsored post by Easymakeupvideo is worth an estimated $210–$380. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~25% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Easymakeupvideo | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.57% |
| Average likes | 63 | 134 |
| Average comments | 4 | 12 |
| Posts per week | 0.68 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Easymakeupvideo | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.7% |
| Average likes | 63 | 164 |
| Average comments | 4 | 9 |
| Posts per week | 0.68 | 0.38 |
Median values from 69 Beauty accounts in India with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Damini is a beauty creator based in India on Instagram, with 58.6K followers.
Damini posts on Instagram as @easymakeupvideo.
Damini has 58,615 followers on Instagram (58.6K) as of Jul 16, 2026.
Damini's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Damini average 63 likes and 4 comments.
Damini posts less than once a week on average.
InstME's audience-quality analysis estimates about 25% of Damini's followers are low-quality or inactive, giving an audience-quality score of 70/100.
Damini is registered as a creator account on Instagram.
Total Posts
1,090
Avg Comments
4
Predominantly women · mostly 18–34
Typical for Beauty creators in India, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
Engagement
1.29%
Damini is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 1,090 posts.
Damini's profile places the account in India. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Damini is estimated at $210 to $380. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
