🫧 Powerful, plastic-free cleaning 🏡 Made for a healthier home and planet ✨ Setting a new standard of clean
www.blueland.comFollowers
471.6K
Following
349
Total Posts
Engagement Rate
0.38%
Avg Likes
1,767
Avg Comments
Blueland has built an audience of 471.6K followers on Instagram over 1,624 posts as a Home & DIY account.
Compared with 127 other Home & DIY accounts with 100K–1M followers in the InstME index, Blueland's 0.38% engagement rate is below the median of 0.46%.
The comment-to-like ratio works out to one comment per 47 likes, pointing to a healthy amount of conversation.
Video posts from Blueland average 33.1K views.
Recent posting activity averages less than one post per week.
The account follows just 349 others against 471.6K followers — a ratio typical of established creators and brands.
| Metric | Blueland | Cohort median |
|---|---|---|
| Engagement rate | 0.38% | 0.46% |
| Average likes | 1,767 | 1,206 |
| Average comments | 37 | 20 |
| Posts per week | 0.59 | 2.57 |
Median values from 127 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 13, 2026
Blueland has 471,576 followers on Instagram (471.6K) as of Jul 13, 2026.
Blueland's engagement rate is 0.38%, calculated from average likes and comments per post relative to followers. That is below the median of 0.46% for Home & DIY accounts with 100K–1M followers in the InstME index.
Posts by Blueland average 1,767 likes and 37 comments.
Blueland posts less than once a week on average.
Blueland is registered as a creator account on Instagram and is verified.
1,624
37
Avg Views
33,051
Posts / Week
0.59
Growth Score
7.6 / 100
576.1K
Engagement
0.08%