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Followers
1.2M
Following
292
Total Posts
Engagement Rate
0.67%
Avg Likes
7,763
Avg Comments
PBS News is a verified Home & DIY brand based in United States. The account has built 1.2M followers on Instagram. To date PBS News has posted 9,156 times, currently less than one post a week. Posts average 7,763 likes and 135 comments, an engagement rate of 0.67%.
Newshour is a Home & DIY account whose 9,156 posts have grown a following of 1.2M on Instagram.
Benchmarked against 110 Home & DIY accounts with over 1M followers, Newshour posts a 0.67% engagement rate that is above the median of 0.38%.
Roughly one in 57 likes comes with a comment, a healthy amount of conversation.
Recent posting activity averages less than one post per week.
With 1.2M followers but only 292 accounts followed back, Newshour shows the ratio of a well-established account.
Estimated sponsored-post value
$4,100–$7,600
Based on 1.2M followers and a 0.67% engagement rate, a single sponsored post by Newshour is worth an estimated $4,100–$7,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Newshour | Cohort median |
|---|---|---|
| Engagement rate | 0.67% | 0.38% |
| Average likes | 7,763 | 13,700 |
| Average comments | 135 | 139 |
| Posts per week | 0.23 | 4.31 |
Median values from 110 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Newshour | Cohort median |
|---|---|---|
| Engagement rate | 0.67% | 0.81% |
| Average likes | 7,763 | 19,158 |
| Average comments | 135 | 344 |
| Posts per week | 0.23 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
PBS News is a verified home & diy brand based in United States on Instagram, with 1.2M followers.
PBS News posts on Instagram as @newshour.
PBS News has 1,173,538 followers on Instagram (1.2M) as of Jul 15, 2026.
PBS News's engagement rate is 0.67%, calculated from average likes and comments per post relative to followers. That is above the median of 0.38% for Home & DIY accounts with over 1M followers in the InstME index.
Posts by PBS News average 7,763 likes and 135 comments.
PBS News posts less than once a week on average.
PBS News is registered as a business account on Instagram and is verified.
PBS News is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 9,156 posts.
PBS News's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
9,156
135
Posts / Week
0.23
Growth Score
13.4 / 100
Follower Ratio
4019.0×
Engagement
0.04%
Yes. PBS News carries the blue verified badge on Instagram.
A sponsored post from PBS News is estimated at $4,100 to $7,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
