Better flavor. Better meals. One scoop at a time. Soups, sauces, marinades & fun dinner ideas. Find your next recipe ↓
www.betterthanbouillon.com/recipes-tips/recipes/Followers
74.4K
Following
666
Total Posts
Engagement Rate
1.75%
Avg Likes
1,189
Avg Comments
With 74.4K followers across 1,549 posts, Betterthanbouillon is one of the Food accounts tracked in the InstME index.
Compared with 2,352 other Food accounts with 10K–100K followers in the InstME index, Betterthanbouillon's 1.75% engagement rate is above the median of 0.9%.
The comment-to-like ratio works out to one comment per 11 likes, pointing to an unusually discussion-heavy audience.
Recent posting activity averages about 3 posts per week.
The account follows just 666 others against 74.4K followers — a ratio typical of established creators and brands.
| Metric | Betterthanbouillon | Cohort median |
|---|---|---|
| Engagement rate | 1.75% | 0.9% |
| Average likes | 1,189 | 206 |
| Average comments | 112 | 12 |
| Posts per week | 3.02 | 0.74 |
Median values from 2,352 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Betterthanbouillon has 74,371 followers on Instagram (74.4K) as of Jul 15, 2026.
Betterthanbouillon's engagement rate is 1.75%, calculated from average likes and comments per post relative to followers. That is above the median of 0.9% for Food accounts with 10K–100K followers in the InstME index.
Posts by Betterthanbouillon average 1,189 likes and 112 comments.
Betterthanbouillon posts about 3 times per week on average.
Betterthanbouillon is registered as a business account on Instagram.
1,549
112
Avg Views
0
Posts / Week
3.02
Growth Score
35 / 100
217.2K
Engagement
0%
