Your daily food inspo from the Which? Cheapest Supermarket of the Year. for all the other stuff.
Reaching 929.5K followers on Instagram, Aldi UK is a verified Food brand. Content spans food and lifestyle. The account has published 3,641 posts, currently around 9 posts a week. Engagement runs at 0.42%, or about 3,848 likes and 80 comments per post.
On Instagram, Aldiuk runs a Food account that has published 3,641 posts and gathered 929.5K followers.
For Food accounts with 100K–1M followers, Aldiuk's 0.42% engagement rate is below the median of 0.74%, a read from 1,551 accounts in the InstME index.
The like-to-comment split is roughly 48 to one, indicating a healthy amount of conversation.
Over recent weeks, Aldiuk has published about 9 posts per week, more than one per day.
Aldiuk follows only 40 accounts while being followed by 929.5K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$3,300–$6,000
Based on 929.5K followers and a 0.42% engagement rate, a single sponsored post by Aldiuk is worth an estimated $3,300–$6,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Lifestyle
| Metric | Aldiuk | Cohort median |
|---|---|---|
| Engagement rate | 0.42% | 0.74% |
| Average likes | 3,848 | 1,665 |
| Average comments | 80 | 54 |
| Posts per week | 9.33 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 25, 2026
Aldi UK is a verified food brand on Instagram, with 929.5K followers.
Aldi UK posts on Instagram as @aldiuk.
Aldi UK has 929,451 followers on Instagram (929.5K) as of Sep 25, 2026.
Aldi UK's engagement rate is 0.42%, calculated from average likes and comments per post relative to followers. That is below the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by Aldi UK average 3,848 likes and 80 comments.
Aldi UK posts about 9 times per week on average.
Aldi UK is registered as a business account on Instagram and is verified.
Aldi UK is categorized as a food and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 3,641 posts.
Yes. Aldi UK carries the blue verified badge on Instagram.
Total Posts
3,641
Avg Comments
80
Engagement
6.21%
A sponsored post from Aldi UK is estimated at $3,300 to $6,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
