#homedecor on Instagram, hashtag stats & best tags
45 creators in the InstME index post about homedecor. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #homedecor.
#homedecor hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
45
Average followers
268,498
Median: 13,860
Average engagement rate
11.40%
Median: 1.38%
Average likes per post
7,214
Median: 282
Average comments per post
73
Median: 18
Average posts per month
7.6
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #homedecor
Top countries
Share of creators with a known country
- United States25%
- India16.7%
- Italy16.7%
- Canada8.3%
- France8.3%
- Germany8.3%
- Malaysia8.3%
- Portugal8.3%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English50%
- Italian16.7%
- French8.3%
- German8.3%
- Malay8.3%
Creator categories using this hashtag
Share of creators with a classified niche
- Home & DIY45%
- Lifestyle22.5%
- Business10%
- Art7.5%
- Beauty5%
- Fashion5%
- Parenting2.5%
- Photography2.5%
Most common audience gender
Estimated, not a measured follower breakdown
Predominantly women
Roughly 67% women / 33% men.
Modeled from the home & diy, lifestyle, business creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #homedecor
45 creators in the InstME index mention Homedecor in their profile.
Taiwo Oshin
@taiwoshome
Followers
515.7K
Engagement
0.63%
MARWA MHAMDI
@aysemmaya
Followers
338.8K
Engagement
0.61%
Home Decor
@home_decor_daily
Followers
290.2K
Engagement
4.63%
Beth | Amazon • Target • DSW
@homedecormomma
Followers
140.8K
Engagement
0.03%
Home decor by anisha maa
@home_decor_by_anisha_maa
Followers
15.2K
Engagement
100%
Tyas Hastuti Mulya
@tyas.hast_
Followers
11.2K
Engagement
24.38%
Interior Design & Home Decor
@deerinterior
Followers
10.6K
Engagement
5.34%
Vonell Kinderknecht
@bogusbakery
Followers
6.8K
Engagement
1.38%
My Magic Carpet
@buymymagiccarpet
Followers
6.8K
Engagement
0.52%
Preetu shukla
@productsbypm
Followers
5.3K
Engagement
7.11%
Home Decor ❤️
@lu.xury_decor
Followers
1.5K
Engagement
19.25%
Sedapa Art
@se_da_pa
Followers
1.1K
Engagement
0.59%
Hashtags to use with #homedecor
Pair the broad tag with narrower variations so your post has a realistic shot at ranking in smaller feeds.
Tips for using #homedecor
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 7.6 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20–30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#homedecor hashtag FAQ
How many Instagram influencers use #homedecor?
45 public Instagram creators with 1,000+ followers in the InstME index use homedecor in their profile or content category.
What is a good engagement rate for #homedecor posts?
The median engagement rate across #homedecor creators is 1.38%, and the average is 11.40%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #homedecor?
Use 20–30 hashtags per post, mixing broad tags like #homedecor with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #homedecor creators post from?
The largest share post from United States (25%), India (16.7%), Italy (16.7%), based on the #homedecor creators in the index with a known country.
Find creators who already post about Homedecor
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.