@
Influencer
Celebrity Makeup Artist, Contributing Beauty Editor @sheerluxe EU/UK Booking: candice@comanagement.co.uk US Booking: yan@thevisionariesagency.com
linktr.ee/zoetaylorAudience
Browse top profilesFollowers
66.6K
Following
2.9K
Total Posts
Engagement & Performance
Engagement Rate
1.52%
Avg Likes
982
Avg Comments
What the numbers say about @zoetaylormakeup
@zoetaylormakeup has built an audience of 66.6K followers on Instagram over 624 posts as a Beauty account.
@zoetaylormakeup has an engagement rate of 1.52%, which is above the median of 0.85% for Beauty accounts with 10K–100K followers, based on 1,753 accounts in the InstME index.
Followers leave about one comment for every 33 likes — a healthy amount of conversation.
@zoetaylormakeup currently publishes less than one post per week.
@zoetaylormakeup vs similar accounts
| Metric | @zoetaylormakeup | Cohort median |
|---|---|---|
| Engagement rate | 1.52% | 0.85% |
| Average likes | 982 | 180 |
| Average comments | 30 | 15 |
| Posts per week | 0.07 | 0.45 |
Median values from 1,753 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 9, 2026
How @zoetaylormakeup's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @zoetaylormakeup: (982 avg likes + 30 avg comments) ÷ 66,641 followers × 100 ≈ 1.52%.
Frequently asked questions about @zoetaylormakeup
How many followers does @zoetaylormakeup have?
@zoetaylormakeup has 66,641 followers on Instagram (66.6K) as of Jul 9, 2026.
What is @zoetaylormakeup's engagement rate?
@zoetaylormakeup's engagement rate is 1.52%, calculated from average likes and comments per post relative to followers. That is above the median of 0.85% for Beauty accounts with 10K–100K followers in the InstME index.
How many likes does @zoetaylormakeup average per post?
Posts by @zoetaylormakeup average 982 likes and 30 comments.
How often does @zoetaylormakeup post on Instagram?
@zoetaylormakeup posts less than once a week on average.
Is @zoetaylormakeup a business or creator account?
@zoetaylormakeup is registered as a creator account on Instagram and is verified.
