Season 2 @netflix Nov 11
Down to Earth with Zac Efron is a verified business account on Instagram, tracked in the InstME index with 246.7K followers. Down to Earth with Zac Efron has shared 30 posts to date, currently less than one post a week. Engagement runs at 17.39%, or about 42,482 likes and 436 comments per post.
Zacdowntoearth has built an audience of 246.7K followers on Instagram over 30 posts as a business account.
Zacdowntoearth posts in the top 5% for its size: a 17.39% engagement rate against accounts with 100K–1M followers in the InstME index.
Comments arrive at about one per 97 likes, a sign of an audience that mostly engages through likes.
Posting frequency for Zacdowntoearth sits at less than one post per week.
On audience quality, Zacdowntoearth lands at 100/100, an estimated 0% of followers read as low-quality or inactive, a strong signal of genuine reach.
The account follows just 6 others against 246.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$3,500–$6,400
Based on 246.7K followers and a 17.39% engagement rate, a single sponsored post by Zacdowntoearth is worth an estimated $3,500–$6,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Zacdowntoearth | Cohort median |
|---|---|---|
| Engagement rate | 17.39% | 1.25% |
| Average likes | 42,482 | 2,985 |
| Average comments | 436 | 73 |
| Posts per week | 0.14 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Down to Earth with Zac Efron is a verified Instagram brand on Instagram, with 246.7K followers.
Down to Earth with Zac Efron posts on Instagram as @zacdowntoearth.
Down to Earth with Zac Efron has 246,747 followers on Instagram (246.7K) as of Jul 15, 2026.
Down to Earth with Zac Efron's engagement rate is 17.39%, calculated from average likes and comments per post relative to followers.
Posts by Down to Earth with Zac Efron average 42,482 likes and 436 comments.
Down to Earth with Zac Efron posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Down to Earth with Zac Efron's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Down to Earth with Zac Efron is registered as a business account on Instagram and is verified.
Total Posts
30
Avg Comments
436
Engagement
0.24%
Yes. Down to Earth with Zac Efron carries the blue verified badge on Instagram.
A sponsored post from Down to Earth with Zac Efron is estimated at $3,500 to $6,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.